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Product Marketing Manager, Imaging Portfolio

Job in Princeton, Mercer County, New Jersey, 08543, USA
Listing for: Guerbet
Full Time position
Listed on 2026-10-23
Job specializations:
  • Marketing / Advertising / PR
    Product Marketing, Marketing Communications, Marketing Strategy
Job Description & How to Apply Below
At Guerbet, we build lasting relationships so that to enable people to live better. This is Our Purpose.

We are a global leader in medical imaging, offering an extensive portfolio of pharmaceuticals, medical devices, digital and AI solutions, for diagnostic and interventional imaging. As a pioneer in the field of contrast products since the last 95 years ,we continuously innovate. We dedicate 10% of our revenue to Research & Development such as to improve the diagnosis, prognosis and quality of life of patients.

Achieve, Cooperate, Care and Innovate are the values ​​that we share and practice on a daily basis.

Working at Guerbet is not only being part of a multicultural team of 2,600 people across more than 20 countries, but, it is above all about playing a unique role in the future of medical imaging.

For more information on Guerbet, go to and follow Guerbet on Linkedin, Twitter, Instagram and YoutubeWHAT WE ARE LOOKING FORWe are seeking an experienced Product Marketing Manager with a background in radiology, medical imaging, or a closely related healthcare technology field to help drive the commercial success of our imaging  this highly visible role, you will lead product positioning, messaging, go-to-market strategy, and lifecycle marketing for assigned imaging products and solutions.

You will translate complex clinical, technical, and market insights into compelling value propositions that resonate with healthcare professionals and support customer adoption.

Working cross-functionally with Sales, Product Management, Medical Affairs, Training, and other key stakeholders, you will help shape portfolio strategy, strengthen competitive differentiation, and ensure consistent and impactful messaging throughout the customer journey. This is an opportunity for a strategic marketer who understands the imaging environment and can connect clinical value, customer needs, and commercial strategy in a highly regulated healthcare market.

YOUR ROLEAs Product Marketing Manager, you will:

Develop and execute product marketing strategies for assigned imaging products and solutions, aligned with business and commercial objectives.

Define and maintain differentiated product positioning, messaging, and value propositions based on customer needs, clinical value, and market dynamics.

Lead go-to-market strategy and launch execution for new products, line extensions, upgrades, and other portfolio initiatives.

Partner with Product Management, Sales, Medical Affairs, Training, and other stakeholders to communicate product features, clinical value, and economic benefits accurately and effectively.

Create high-impact sales enablement and customer-facing materials, including presentations, digital content, training resources, product materials, and other marketing collateral.

Equip and support Sales teams through product training, market insights, product updates, and ongoing field engagement.

Conduct market research and leverage voice-of-customer insights, market trends, and customer feedback to inform product strategy, positioning, and messaging.

Monitor the competitive landscape and develop competitive intelligence, messaging, and tools that help field teams differentiate our solutions.

Support pricing strategy, value-based messaging, and health economics initiatives as appropriate.

Ensure marketing activities and materials comply with applicable regulatory requirements, quality standards, and company policies.

Contribute to cross-functional initiatives and continuous improvement efforts that support broader business objectives.

Complete all required training and other responsibilities necessary to support business needs.

YOUR BACKGROUND Education & Experience Bachelor’s degree required; degree in Marketing, Business, Life…
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