Senior Manager, CRM-IT, Princeton, NJ - Hybrid

Senior Manager, CRM-IT, Princeton, NJ - Hybrid

Join to apply for the Senior Manager, CRM-IT, Princeton, NJ - Hybrid role at SUN PHARMA

Senior Manager, CRM-IT, Princeton, NJ - Hybrid

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Join to apply for the Senior Manager, CRM-IT, Princeton, NJ - Hybrid role at SUN PHARMA

Sun Pharma is the world’s fourth largest specialty generics company with presence in Specialty, Generics and Consumer Healthcare products. Supported by more than 40 manufacturing facilities, we provide high-quality medicines, trusted by healthcare professionals and patients, to more than 100 countries across the globe. Over the last two decades, Sun Pharma has established itself as a leading player in the generics market in the U.S., and we are rapidly ramping up our presence in the specialty branded market with a focus on dermatology, ophthalmology and onco-dermatology.



Job Summary

Sun is seeking a senior manager within its Commercial IT group based out in Princeton, NJ. This role will report into the Director, Commercial IT.

Commercial IT group is an enabling as well as strategic function responsible for leading and supporting IT related activities for various Brand business units in North America. We are seeking a highly qualified individual for this position in our group. Candidate must have a strong background in the stated areas and a desire to work collaboratively across different functional areas.

Commercial IT at Sun Pharma is specifically responsible for

• Strategy and enablement of overall Data Management & Business Intelligence, Customer Relationship Mgmt. and Sales Force Effectiveness
• Technical ownership and management of Commercial Master Data Mgmt., Web & Analytics Platforms, Campaign Mgmt. platform and Digital Assets Mgmt., etc.
• Leading adoption of AI, Machine learning and emerging Tech in Commercial business
• Partnering with Marketing, Medical Affairs, Market Access and Operations functions, and provide oversight in Technical aspects and implementations
• Work collaboratively with Global IT team

Success depends on the integrity, knowledge, imagination, creativity, skill, diversity and teamwork of the people in the group. To this end, we strive to create an environment of mutual respect, encouragement and teamwork. As part of this team, you will collaborate with talented and dedicated colleagues across Information Technology team while developing and expanding your career.

Responsibilities

• Be the technical SME and owner of CRM platform for the Commercial Organization
• Provide technical oversight for systems like Veeva Vault Promo Mats, Vault Digital Assets Mgmt., Marketo Campaign Mgmt., etc.
• Help execute strategy for new technologies for optimal customer relationship management processes. Partner with business teams for seamless technology adoption
• Administer and Configure IQVIA OCE CRM projects. Enhance/maintain ‘data quality’ in CRM, and monitor DCR as well as HCP Record Validation processes
• Enhance Approved Email and Rep Triggered Email features in CRM platform and enhance integration with Veeva Vault
• Manage large projects independently and work with offshore development and operations teams

Qualifications

• Bachelor’s degree in Technical or Quantitative field required
• At least 5-7 years’ hands-on experience in Salesforce / Veeva /OCE platforms on configuration and customization with understanding of emerging technologies such as AI, machine learning, and data analytics to enhance CRM capabilities
• At least 5 years’ experience leading technical aspects of projects and delivering applications for Sales & Marketing teams is required
• Ability to develop and help implement strategic plans for integrating emerging Tech into the CRM for improved customer engagement, streamline processes, and drive business growth
• Understanding of concepts related to Master Data Management and Data Warehousing is required
• Certification in Salesforce Administration is preferred
• Understanding of regulatory and compliance requirements
• Strong understanding of end-to-end software development process, and system development lifecycle is required
• Strong communication and interpersonal skills, and ability to enhance IT – Business…