Director of Sales San Francisco Bay Area, CA

Overview

HSP Group is the premier provider of global expansion services, helping companies simplify the complex challenges of operating internationally. We deliver a seamless experience across legal entity setup, global HR, payroll, compliance, tax, and advisory
, enabling our clients to scale faster, stay compliant, and reduce risk in every market they enter. With venture-backed tech firms expanding at unprecedented speed, HSP is uniquely positioned to become their trusted global partner.

This is a remote role.

We are seeking a Director of Sales to spearhead our growth in the San Francisco Bay Area, focusing on the fast-moving world of VC- and PE-backed technology companies
. This is a highly visible, quota-carrying role where you’ll own a critical market and help some of the most innovative startups and scale-ups in the world expand across borders.

This role is ideal for a strategic hunter who thrives in fast-paced environments, excels at building C-level relationships, and is energized by closing complex, consultative deals. You’ll have the backing of marketing, partnerships, and solutioning resources — but the spotlight (and rewards) will be yours.

• Win New Logos: Identify, develop, and close new business with VC- and PE-backed technology companies (50–1,500 employees) across the Bay Area and beyond.
• Sell Strategic Solutions: Position HSP’s global services — HR, payroll, Employer of Record (EoR), compliance, tax, and entity setup — as mission-critical to international expansion.
• Engage Senior Stakeholders: Build trusted relationships with decision-makers across Finance, HR, Operations, Legal, and the C-Suite
  .
• Own the Full Sales Cycle: Prospect, run discovery, craft tailored solutions, negotiate, and close.
• Leverage Partnerships: Collaborate with our strategic alliances (ADP, BDO, Playroll, and others) to co-sell into shared clients.
• Be a Market Builder: Represent HSP at Bay Area events, VC networking forums, and industry meetups, positioning yourself as a thought leader in global expansion.
• Deliver with Excellence: Partner with Solution Architects and Delivery teams for smooth client onboarding and long-term success.

• 5–8 years of B2B sales experience, including at least 2+ years selling into technology companies in the VC/PE-backed ecosystem
  .
• Consistent track record of exceeding quota in a new business (hunter) role.
• Experience selling complex, high-value services or SaaS to Finance, HR, or Ops leaders.
• Familiarity with global operations (payroll, EoR, entity setup, compliance) strongly preferred.
• Strong network in the Bay Area tech/VC community is a plus.
• Exceptional consultative selling, negotiation, and relationship-building skills
  .
• CRM proficiency (Salesforce preferred) and mastery of modern prospecting tools (Linked In Sales Navigator, Outreach, etc.).

• Impact & Visibility: Own a high-growth region and directly influence HSP’s trajectory.
• Cutting-Edge Market: Work at the intersection of tech innovation and global expansion — with a client base that’s scaling fast and going global.
• Support & Resources: Backed by a global team of experts, solution architects, and marketing support.
• Flexibility & Growth: Remote-first culture with the freedom to work how you thrive, plus a clear career path as HSP scales.
• Purpose-Driven: Be part of a company that helps businesses expand responsibly and compliantly worldwide.