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Marketing Operations – Targeted and Personalized Marketing, Analyst

Job in Purchase, Westchester County, New York, 10577, USA
Listing for: Morgan Stanley
Full Time position
Listed on 2025-12-31
Job specializations:
  • IT/Tech
    Digital Marketing
  • Marketing / Advertising / PR
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 58000 - 115000 USD Yearly USD 58000.00 115000.00 YEAR
Job Description & How to Apply Below

Marketing Operations – Targeted and Personalized Marketing, Analyst

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Key Responsibilities
  • Manage the end-to-end project lifecycle for targeted messaging initiatives, including intake, scheduling, approvals, and delivery.
  • Partner with marketing strategists, creative teams, data teams, and regional stakeholders to ensure alignment and timely execution of campaigns.
  • Leverage Workfront to manage workflows, monitor project status, and report on progress.
  • Prioritize and balance multiple concurrent projects across various time zones and stakeholder groups.
  • Maintain campaign documentation, timelines, and process standards to ensure consistency and quality.
  • Identify opportunities to streamline processes and improve efficiency within the marketing operations function.
  • Support quality assurance and post-campaign analysis to drive continuous improvement.
Qualifications
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 1-3 years of professional experience, preferably in marketing operations, campaign management, or project coordination.
  • Strong project management skills, with demonstrated ability to manage multiple competing priorities and deadlines.
  • Proficiency in Workfront (or similar project management platforms).
  • Excellent communication and stakeholder management skills, with experience working across global teams and time zones.
  • Detail-oriented, organized, and proactive in problem-solving.
  • Ability to work effectively in a fast-paced, collaborative environment.
Preferred Qualifications
  • Experience with Adobe Target, AEM, Adobe Analytics, and AEP.
  • Basic understanding of HTML.
  • Experience with marketing automation platforms, CRM systems, and digital campaign workflows.
  • Experience in enterprise or global marketing organizations.
  • Basic understanding of data-driven or targeted marketing strategies.
What You Can Expect From Morgan Stanley

We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values—putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back—aren’t just beliefs; they guide the decisions we make every day to do what’s best for our clients, communities, and more than 80,000 employees in 1,200 offices across 42 countries.

At Morgan Stanley, you’ll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work‑life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry.

There’s also ample opportunity to move around the business for those who show passion and grit in their work.

To learn more about our offices across the globe, please copy and paste  into your browser.

Salary ranges for the position:

  • NJ: 58, Yr. The successful candidate may be eligible for an annual discretionary incentive compensation award and a discretionary bonus.
  • NY:
    Expected base pay rates between $58,000 and $115,000 per year e pay will be determined individually and is only part of the total compensation package, which may include commission earnings, incentive compensation, discretionary bonuses, and other short- and long-term incentive packages.

Morgan Stanley offers a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave consistent with state and local law, Parental Leave and 20 Vacation Days annually), 10 Paid Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees.

Please visit  to learn more about our benefit offerings.

Morgan Stanley's goal is…

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