Director Marketing Commercialization & Services Monetization

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Director Marketing Commercialization & Services Monetization

Mastercard’s U.S. Marketing & Communications organization manages a powerful portfolio of sponsor ships, experiences, intellectual property and marketing assets that can create differentiated value for our customers while driving incremental revenue for Mastercard.

We are seeking a Director, Marketing Commercialization & Services Monetization to build and manage the commercial discipline around these assets. This individual will sit at the intersection of Partnership Marketing, Sponsor ships, and Services, helping transform our portfolio of rights and assets into compelling, scalable solutions for financial institutions, merchant partners and other U.S. customers.

We are looking for a commercially minded operator with strong financial acumen who can bring structure, discipline and accountability to how assets are valued, packaged, sold, tracked and fulfilled.

• Own the commercial and financial management of monetizable U.S. marketing assets and campaigns, with clear visibility into revenue, cost, margin, utilization and overall portfolio performance.
• Establish and manage the end-to-end operating model for marketing asset monetization; from inventory and valuation through packaging, pipeline development, sale and fulfillment.
• Collaborate across marketing communications to translate sponsorship rights, experiences and other marketing assets into differentiated customer solutions.
• Develop commercially compelling packages that combine individual rights and assets into scalable offerings aligned to customer needs and Mastercard growth priorities.
• Manage the pipeline of monetization opportunities, working with customer-facing teams to identify demand, advance opportunities and drive conversion.
• Serve as a key connection into the Services commercial organization, ensuring opportunities are appropriately structured, forecasted and incorporated into the Services revenue pipeline.
• Apply strong financial discipline to pricing, deal economics, margin and investment decisions, providing leadership with a clear view of portfolio performance and future revenue potential.
• Understand contractual and intellectual property rights and work with Sponsor ships, Legal and other partners to determine what Mastercard can commercialize, package and pass through to customers.
• Maintain a single source of truth for available, committed and sold inventory, ensuring Mastercard maximizes utilization while meeting existing contractual and customer commitments.
• Coordinate with delivery teams to ensure sold assets are successfully fulfilled, and customer commitments are met.
• Establish governance, processes and reporting across the portfolio, creating greater…