Director Specialist Sales Loyalty - Retail Media

Director Specialist Sales Loyalty - Retail Media

Overview

Mastercard Services is our professional services and solutions arm, providing customers with value-added services to enhance business performance and consumer experience. Our diverse Services portfolio includes payments consulting, marketing, analytics and data insights, security solutions, open banking, and more.

The Services Specialist Sales team is looking for a Director, Specialist Sales-Loyalty to drive growth of our value-added services within the Loyalty space with a focus on customer acquisition, engagement and retention.

Role Summary

As Director, Specialist Sales, Loyalty, you will lead strategic client engagements and drive revenue growth for Mastercard’s loyalty platforms, with additional responsibility for supporting retail media initiatives. You will identify high-value opportunities, develop go-to-market strategies, and build partnerships across financial services, retail, travel, and dining. Through excellent organizational and sales skills, you will maneuver through a matrixed organization to deliver high value, strategic solutions to clients.

The ideal candidate has a proven track record selling to Senior leadership positions, in a variety of industries with an emphasis on financial, retail and digital partners.

Primary Responsibilities

• Develop and execute sales strategies for loyalty and retail media solutions, securing multimillion dollar, multi-year deals within North America.
• Build and manage an active pipeline, progressing opportunities to sign platform deals.
• Articulate the benefits of bundling Loyalty Solutions with other Data & Services products (Consulting, Managed Services, Test & Learn, Customer Data Enhancement, Labs as a Service).
• Run sales calls from start to finish with positive outcomes resulting in stronger relationships and increased revenue.
• Serve as the face of Mastercard Services, Loyalty, to senior client stakeholders, including C-suite executives.
• Lead strategic client engagements, focusing on loyalty program innovation and measurable business outcomes.
• Demonstrate domain expertise in digital media, loyalty and relationship solutions.
• Collaborate with internal teams to integrate retail media solutions into broader client strategies.
• Apply data-driven performance marketing to help clients achieve measurable outcomes and maximize return on ad spending.

Key Skills & Qualifications

• Proven track record in loyalty platform sales, CRM/Martech/Loyalty expertise, and consultative solution selling.
• Strong commercial drive, with the ability to build and monetize senior client relationships through empathy, thought leadership, and subject matter expertise.
• Excellent communication, presentation, and influencing skills for senior client audiences.
• Advanced problem solving, analytics, and negotiation capabilities.
• Ability to thrive in matrixed organizations and build robust pipelines with limited lead generation support.
• Proven strength networking, able to listen, build common ground, and influence stakeholders to advance business opportunities.

Preferred Experience

• Strategic software sales with experience focused on Loyalty and Media.
• Experience in the payment and financial services ecosystem.
• Experience in media sales, digital advertising, or performance marketing (ideally within financial services, retail media networks, or related sectors).
• Proven success with year over year over achievement.
• Strong negotiations skills.
• Continual curiosity and willingness to learn.
• Success in quota carrying roles with a hunter mentality.

Pay Ranges

• Purchase, New York: $124,000 - $186,000 USD
• Atlanta, Georgia: $108,000 - $162,000 USD
• Austin, Texas: $108,000 - $162,000 USD

Seniority level

• Associate

Employment type

• Full-time

Job function

• Sales and Business Development

Industries

• Financial Services
• IT Services and IT Consulting
• Technology, Information and Internet

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. In the US or Canada, if you require accommodations or…