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Digital Marketing Leadership
Job Description & How to Apply Below
Location: Quebec
Shape the future of digital marketing at Techo-Bloc as the Head of Digital Marketing. This role emphasizes creating innovative campaigns and SEO strategies that enhance how customers discover and engage with our products.
As the Head of Digital Marketing, you will lead comprehensive strategies for diverse audiences, focusing on the intersection of technology, content, and customer interactions.
Your role encompasses elevating product visibility through effective SEO/GEO strategies, developing lead magnets, and optimizing digital tools for maximum customer impact. Collaborate with cross-functional teams to implement growth-focused digital marketing initiatives.
Key Responsibilities:
• Design cohesive digital marketing strategies aligned with business goals
• Direct SEO efforts for enhanced product visibility
• Create lead magnets and essential digital resources
• Manage targeted paid media campaigns across platforms
• Improve customer engagement through innovative digital experiences
Requirements:
• Significant experience in digital marketing and growth strategies
• Successful background in campaign leadership and optimization
• Knowledgeable in AI search behavior and digital tools
• Proficiency with analytics platforms, including GA4
• Strong skills in translating insights into strategic priorities
Lead the charge in transforming customer journeys and product interactions at Techo-Bloc, optimizing digital marketing for sustained growth and visibility.
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