Associate Manager, Customer Marketing - Omni Strategist
Listed on 2026-01-12
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Marketing / Advertising / PR
Marketing Strategy, Marketing Manager
SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member.
Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.
The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between USD - USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives.
As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.
THE ROLE
The Associate Manager, Omni Marketing Strategy is a pivotal role responsible for aiding in the delivery of the Omni-commerce strategy, driving an informed understanding of conversion with shopper‑centric thinking for the category. This role is accountable to drive and develop a deep‑rooted partnership with Sales, Brand Marketing, and Category Shopper Insights (CIBA) ensuring a seamless and integrated approach to marketing across all channels.
This is a strategic position focused on managing and delivering cross‑customer/channel Omni tactics, including national promotion and display programs, trade narratives, and sales engagement.
The ideal candidate will be a strategic connector, adept at facilitating organizational success and change management as we evolve towards a best‑in‑class Omni Marketing Organization. This role requires a driver who effectively collaborates across functions, provides strategic direction, and delivers measurable results by optimizing conversion and elevating brand presence within the omni‑retail environment.
KEY RESPONSIBILITIES Enable Omni-Commerce Strategy & Development- Under direction from Director(s), Home Cleaning Omni Marketing and Manager, Omni Marketing Strategy enable the Omni‑commerce strategy the Home Cleaning category, developing and implementing comprehensive strategies that align with overall brand and business objectives, including promotional, pricing, and shopper marketing strategies.
- Drive an informed understanding of conversion with shopper‑centric thinking for the Home Cleaning category, focusing on the developing category trip mission strategies and out‑of‑aisle impulse initiatives.
- Enhance brand narratives, elevating them to category leadership, moving to a Home Cleaning category narrative approach.
- Provide strategic consultation on new product development (NPD) pricing for brand and innovation initiatives.
- Develop and implement comprehensive strategies for national display and creative execution.
- Develop and implement national promotion strategy, enhancing effectiveness and efficiency YoY.
- Utilize data and analytics to optimize conversion and identify key trends across the omni‑channel landscape, contributing to financial optimization (FOCO) efforts.
- Track and analyze the performance of all marketing initiatives, providing strategic insights and recommendations for continuous improvement, including FOCO‑related reporting.
- Leverage data to inform strategic decisions, ensuring optimal ROI and effectiveness of marketing investments.
- Monitor market trends, competitor activities, and consumer/shopper behavior to identify strategic opportunities and threats within the omni‑channel environment.
- Develop competitive strategies to differentiate our products and brands, focusing on long‑term growth and market leadership.
- Bachelor’s degree with 5+ years of progressive experience in marketing or 3+ years of…
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