Associate Manager, Amazon Retail Media Marketing

Associate Manager, Amazon Retail Media Marketing

SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more. The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.

ABOUT THE ROLE

As Associate Manager, Amazon Retail Media Marketing
, you are the owner of Amazon performance for a key brand – Ziploc or Glade – with a sharp focus on retail media strategy and execution. You drive profitable growth and share gains by translating big business goals into clear investment decisions, performance targets, and an operating rhythm that consistently converts insights into results.

You thrive in the details—setting sharp briefs, guiding optimization priorities, and ensuring best‑in‑class execution—while partnering closely with Brand, Sales, Finance, Supply & Planning, and agency as your executional extension. You proactively remove conversion blockers by connecting media to the digital shelf.

KEY RESPONSIBILITIES

• Own the Brand eCommerce acceleration strategy on Amazon, aligned to business and commercial objectives (growth, profitable share, conversion).
• Define quarterly performance plans, priorities, and measurable targets; translate business strategy into eCommerce actions across media‑to‑shelf levers.
• Lead investment tradeoff recommendations within Brand’s retail media (allocation by segment/tactic/funnel), grounded in performance data and commercial impact, optimizing toward key KPIs such as DPVT, ROAS, NTB, share, CVR, while running structured test and learn programs.
• Lead Amazon work streams for NPD launches: develop Amazon‑first launch plans for innovation, create & execute NPD launch frameworks; coordinate with innovation, brand, sales, and supply chain for launch readiness.
• Commercial & brand activation support: translate brand strategies into Amazon activation plans, partnering with sales on assortment, portfolio health, pricing, and promo guidance. Support upper funnel activations within the Amazon ecosystem with the brand team.
• Partner with retail agency to lead execution, including performance briefs, pacing, QA, and weekly optimization decisions that drive in‑flight changes.
• Establish and run a weekly operating cadence (e.g., W ) that drives decisions, clear actions, and measurable performance improvement.
• Own test‑and‑learn agenda for retail media (new formats, targeting, creative learnings, measurement approach) and ensure learnings are captured and applied.

• Partner with retail agency to lead execution, including performance briefs, pacing, QA, and weekly optimization decisions that drive in-flight changes.
• Establish and run a weekly operating cadence (e.g., W ) that drives decisions, clear actions, and measurable performance improvement.
• Own test‑and‑learn agenda for retail media (new formats, targeting, creative learnings, measurement approach) and ensure learnings are captured and applied.

• Lead coordination to close conversion blockers by aligning retail media with digital shelf readiness (PDP content gaps, search discoverability inputs, merchandising readiness, and ratings/reviews signals).
• Partner with internal teams to ensure tentpoles, launches, and recovery moments are supported by cohesive execution plans across media, content, promo, and operational readiness.

• Track and…