Account & Project Manager

About Vision Point Marketing

Vision Point Marketing is on a mission to become higher education’s most trusted enrollment marketing partner. As a full-service agency, we collaborate with colleges and universities nationwide to strengthen brands, accelerate marketing performance, and drive measurable enrollment growth. Our award-winning work is showcased on national conference stages, but our greatest pride is making life easier—and more successful—for our client partners. Headquartered in Raleigh, NC, we operate as a remote-first company with VisionPointers across every U.S. time zone, while offering hybrid and in-person options for those near our headquarters.

This role at Vision Point (internally titled as Client Success Manager) is accountable for the entire project lifecycle, from initiation and financial planning to execution, monitoring, controlling, and successful closure. Your primary focus will be on maximizing client satisfaction and achieving measurable business and project goals. Collaborating closely with our Enrollment Marketing Consultants, strategy, creative, analytics, web, and media teams, you'll orchestrate positive and impactful project execution, ensuring projects are delivered on time, within scope, and within budget.

You'll bridge the gap between ambitious ideas and achievable business goals, guaranteeing that neither is compromised. This includes taking ownership of day-to-day client communication and comprehensive project management, ensuring work progresses smoothly, stays aligned with client expectations, and achieves internal financial goals. Beyond merely servicing the work, you will actively work to serve the client's long-term goals, supporting opportunities for expansion and renewal by demonstrating tangible return on investment.

You'll be instrumental in tracking and managing key performance indicators (KPIs), providing insights into project health and financial performance. Furthermore, you will be responsible for cultivating strong internal and external relationships, empowering the Vision Point team for success, and ultimately ensuring the delivery of excellent work that consistently drives goal-beating results and demonstrable financial value.

Internal-Facing Responsibilities

• Strategically manage a mix of brand, media, creative, SEO, CRM, and consultative projects—always rooting decisions in clear goals and data-backed insight.
• Actively track, analyze, and optimize scopes and profitability, taking full accountability for keeping projects on target.
• Build realistic timelines, secure resources, and remove roadblocks so teammates can do their best work and grow.
• Keep cross-functional teams aligned and informed with concise, direct updates that foster collaboration and trust.
• Champion efficient, high-quality production standards, ensuring every deliverable meets Vision Point’s promise to make life easier for clients.
• Provide thoughtful post-project analysis that empowers teams to refine solutions and innovate on future work.

External-Facing Responsibilities

• Partner with clients and the Enrollment Marketing Consultant to co-define goals and success metrics, demonstrating a solutions-driven mindset from kickoff to wrap-up.
• Own day-to-day communication—offering straightforward, empathetic guidance and setting clear expectations.
• Lead purposeful meetings with tight agendas, ensuring everyone leaves knowing the next, most impactful step.
• Flag scope, budget, or timeline changes early, clearly outlining impacts and proposing growth-oriented solutions that keep momentum.
• Monitor progress against goals, proactively realigning efforts so work stays laser-focused on results that matter to the client.
• Identify expansion and renewal opportunities by…