Product Marketing Manager

Remote (U.S.)
· Up to $100K base
· Reports to the Chief Marketing Officer

Securly safetyOS™ brings together every layer of K-12 student safety into one intelligent platform. More than 27,000 schools use Securly, and we've documented over 2,400 student lives saved. Principals rely on us to keep students safe and make sure every student gets the support they need to learn. We're hiring a Product Marketing Manager to lead marketing for the products we sell directly to schools.

The right person has worked in edtech and knows how principals think. They're an exceptional writer and a strong project manager who can turn that understanding into messaging and campaigns that reach more of the schools that need us.

You’ll be the primary owner of product marketing for Pass and Flex, including growing market share for both. You’ll also contribute to marketing for every product in the safetyOS bundles we sell to schools.

Pass is the most widely adopted digital hall pass in K-12. It helps schools manage student movement, reduce hallway incidents, and get time back for instruction. 71% of customers say that Pass increased instructional time.

Flex moves intervention and enrichment into the school day. The students who need the most help are often the ones who can't stay after school. At Dickinson ISD in Texas, Biology STAAR retesters went from 25% to 76% passing with Gator Time, the flex period they run on Securly Flex.

You’ll join a high-performing marketing team that includes a Senior Product Marketing Manager focused on district buyers, plus customer marketing, demand gen, marketing ops, field marketing, and two graphic designers.

Part of your job is backing up that Senior PMM. You’ll help take in marketing collateral requests from across the company and pitch in on bigger initiatives that go beyond Pass and Flex. It's a good way to learn the full Securly portfolio and how we sell to districts.

• Help shape the story we tell about Pass and Flex. You’ll audit our current positioning and messaging, find the gaps, recommend what to change, and then make the changes.
• Run launches for new products and features from start to finish. You’ll build the timeline and checklist, make sure everyone knows what they own, and keep Product, Sales, and CS on schedule without letting quality slip.
• Grow market share for Pass and Flex, and track how your work contributes to the team's goals for demand gen and opportunities created.
• Write website content and help build product demos that show principals how Pass and Flex work in their buildings.
• Own client‑facing documentation for Pass and Flex, updating it with every release.
• Build the sales assets reps use every day, including decks, one‑pagers, video scripts, and battle cards.
• Keep Sales and Customer Success current on new products, messaging, and competitive moves so reps feel confident selling to principals.
• Talk to customers. You’ll run interviews and surveys and use what you learn to sharpen our messaging and give Product useful input.
• Host and present webinars and other public‑facing content.
• Support the Senior PMM on district‑focused work, including taking in collateral requests from across the company and helping with larger initiatives outside Pass and Flex.

You’ll start with a structured onboarding and clear priorities. Here’s what the first year typically looks like.

First 90 days. You’re learning our products, customers, and competitors, and getting to know the people in Product, Sales, CS, and Marketing you’ll work with every day. You’ve joined a launch already in progress, refreshed the messaging for at least one product, started customer interviews, and shipped your first piece of sales enablement that reps are using.

Six…