Head of Growth, IT​/Tech

Head of Growth Your Next Job! What we’re all about :

Any company can tell you about how they are a multi award winning, market leading business and yes, we are both of those things in the world of IoT connectivity! But we’re more than that. ✨ Our mission? To make IoT management a breeze for any device, anywhere. With over 20 million IoT subscriptions active in 165 countries and direct partnerships with 50+ mobile networks , we connect you to more than 750 networks worldwide, delivering unmatched value across the IoT connectivity chain.

Innovation is in our DNA , and we have an insatiable hunger to ‘wow’! While we may not always get it right, our drive to collaborate, innovate, and achieve top-notch customer satisfaction never wavers. We offer industry expertise, stellar service support, and the most flexible, resilient, and secure connectivity solutions on the market. Our expertise spans across various sectors, including industry, agriculture, healthcare, security, transport, utilities, and smart cities.

IoT…

a fancy acronym or a secret code?

The Internet of Things (IoT) is like the magical glue that keeps the world connected! ✨ From ordering your favourite takeaway to the ANPR technology that helps you find a parking spot, IoT is everywhere—even if you don’t realize it. At Wireless Logic , we provide cutting-edge connectivity solutions and technologies to ensure a vast array of devices stay seamlessly connected.

Join

the Wireless Logic Adventure :

Role Overview :

The Head of Growth is a critical senior role within Wireless Logic’s Group Marketing team. Reporting to the Group CMO and working closely with the Heads of Brand & Communications and Product Marketing, this role owns the end-to-end strategy and execution for digital demand generation.

The core mission :

deliver high-quality inbound opportunities that fuel pipeline growth and commercial performance.

We are looking for a proven B2B / SaaS growth marketing expert, someone who combines vision with precision, strategy with relentless execution and who is deeply familiar with the shifting digital landscape shaped by AI, automation and data. The ideal candidate will be capable of growing and leading a high‑performing team, defining a modern martech stack and building scalable programs that continuously improve opportunity creation, conversion and ROI.

Your

Daily Quest (Key Responsibilities) :
Growth Strategy & Execution (25%)

• Build and lead the Wireless Logic digital growth marketing strategy aligned to commercial and pipeline targets.
• Define and continuously refine the customer acquisition model, including audience targeting, buyer journeys, funnel stages and conversion tactics.
• Establish a clear growth roadmap integrating SEO, SEM, LLM optimisation, paid social, programmatic, retargeting, CRO, ABM and website optimisation.

Inbound Opportunity Generation (25%)

• Own the end-to-end inbound opportunity generation engine : from campaign planning and media spend to lead qualification and hand-off.
• Drive a sustained increase in pipeline through effective activation of performance marketing and AI-driven targeting channels.
• Maximise effectiveness of paid media campaigns and optimise across platforms (e.g., Google Ads, Linked In, industry networks).

Website Performance & Conversion (20%)

• Lead website strategy in close collaboration with the Head of Brand, combining compelling storytelling with world‑class UX, CRO and SEO / LLM optimisation.
• Use tools such as web analytics, heatmaps, user testing and experimentation to enhance conversion and reduce friction in the buying journey.

AI & Martech Leadership (10%)

• Stay at the forefront of how LLMs, generative search and evolving buyer behaviours shape digital marketing.
• Define and implement a modern martech ecosystem to enable smarter targeting, automation, attribution and personalisation at scale.

ABM & Strategic Campaigns (10%)

• Design and execute account‑based marketing strategies for strategic enterprise targets in collaboration with sales and product marketing.
• Leverage data and tools to personalise engagement and maximise conversion from key accounts.

Team Building & Leadership (10%)

• Define the growth team structure and…