Job Description & How to Apply Below
- Play a key role in accelerating digital visibility and lead generation within a growing tech business.
- Manage multi‑channel activity across PPC, paid social, SEO, content and email.
- Work directly with an experienced Marketing Manager and cross‑functional teams.
- Gain exposure to modern marketing automation tools such as Salesforce and Pardot.
- Develop your digital skill set within a supportive, ambitious environment.
This role is responsible for delivering targeted, data‑driven digital marketing activity. You’ll shape PPC and paid social campaigns, enhance SEO performance, manage CMS content and support a wide range of assets across the digital ecosystem. The focus is on driving visibility, engagement and quality lead generation within the B2B tech landscape.
Key Responsibilities- Manage PPC activity across Google Ads and Microsoft Advertising; support paid social.
- Conduct keyword research, audience segmentation, A/B testing and performance optimisation.
- Execute technical and on/off‑page SEO improvements to enhance visibility.
- Build and publish accurate, optimised website content via the CMS.
- Produce or support content for social media, blogs, landing pages and simple graphics.
- Manage Linked In and other B2B social channels, including scheduling and engagement.
- Support email marketing and automation workflows using platforms such as Pardot or Salesforce.
- Track KPIs, report on channel performance and identify opportunities for improvement.
- Experience in digital marketing within a B2B, tech or SaaS environment.
- Hands‑on PPC experience across Google and/or Microsoft platforms.
- Strong understanding of SEO across technical, content and link‑building areas.
- Experience publishing content through a CMS.
- Strong B2B copywriting and content skills.
- Confident with analytics tools, including GA4.
- Ability to produce or support simple visual content.
- Experience with Salesforce, Pardot or similar automation tools.
- Knowledge of CRO, user journeys and B2B lead‑gen funnels.
- Basic video content creation.
- Familiarity with HTML/CSS for small updates.
- Experience using generative AI tools for content support.
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