ECommerce Insights and Performance Excellence Lead
Kenvueは現在、以下求人を募集しております。
eCommerce Insights and Performance Excellence Lead
私たちがしていること私たちKenvueは、日々のケアが持つ驚くべき力を信じています。100以上の伝統と科学に根ざし、Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson’s® and BAND-AID®など、皆様が既にご存じでご愛用いただいているアイコニックなブランドを提供しています。科学は私たちの情熱であり、ケアは私たちの才能です。
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Role reports to:Commercial Director, Northern Europe
場所:Europe/Middle East/Africa, United Kingdom, Reading, Berkshire
勤務地:ハイブリッド
あなたがすること eCommerce Insights & Performance Excellence Lead (L26) Role PurposeOwn eCommerce performance intelligence across Northern Europe, translating data into sharp commercial decisions that accelerate Net Trade Sales (NTS), improve ROI, and embed a high‑performance, insight‑led culture across customer and functional teams.
This role acts as the commercial performance engine for eCommerce—connecting financials, execution and digital shelf excellence to drive sustained growth with customers.
Reporting line: eCommerce Director, Northern Europe
Scope: Pureplay (Amazon, The Hut Group, Ocado), Omnichannel (, etc.) with input into EMEA‑level reporting and initiatives.
1. Performance & KPI Ownership
- Own the Northern Europe eCommerce performance framework, defining a clear set of financial, executional and digital shelf KPIs across NTS, eNTS%, GP, EPOS, Market Share and Digital Shelf scores.
- Track performance against NE eCommerce OKRs, highlighting risks, opportunities and corrective actions with pace and clarity.
- Establish robust performance review cadence (e.g M ), ensuring insights translate into clear actions and follow‑up.
- Track and analyse omnichannel customer P&L, enabling data‑driven prioritisation of investments and resources.
- Lead continuous analysis of eCommerce campaigns and activations, including ROI measurement and retail media benchmarking, to inform future investment decisions.
- Act as the commercial insights lead for Amazon AVN, shaping 1–3 year business plan building blocks and in‑year course correction.
- Partner with Publicis and internal Retail Excellence teams to deliver actionable insights that support JBPs, AVNs and customer negotiations.
- Lead analysis of portfolio optimisation (PMPI, Spike, bundles, NPD and new portfolio initiatives) to support RGM strategy and margin delivery.
- Identify category growth opportunities through customer journey improvements, search, taxonomy and branded execution.
- Proactively share insights with EMEA and support regional initiatives that drive commercial excellence.
- Own performance analysis and reporting of the digital shelf using NIQ and other tools, delivering proactive and actionable insights to stakeholders.
- Define data‑led prioritisation frameworks for digital shelf improvements in line with commercial and customer priorities.
- Set performance direction for Digital Shelf strategy across Core and Spike brands/SKUs, underpinned by clear data rationale.
- Lead onsite performance audits across key levers (search, taxonomy, content, A+ usage).
- Act as the data‑level owner for digital shelf suppliers, ensuring data accuracy, benchmarking consistency and scoring robustness.
- Lead local set‑up and integration of new digital shelf suppliers.
- Develop and maintain a robust single source of truth for eCommerce performance, including automated EPOS and NTS reporting.
- Track and analyse performance across customers and channels, ensuring clarity, consistency and transparency of data.
- Build tools, dashboards and visualisations that translate complexity into clear commercial insight.
- Empower stakeholders to self‑serve standard data through training, guidance and clear governance of dashboards and tools.
- Champion a data‑driven, test‑and‑learn mindset, embedding analytical thinking into everyday commercial decisions.
- Own identification of market share trends (growth and decline), diagnosing root causes and recommended…
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