Marketing Manager

Marketing Manager

Location:

BlendB2B Reading, England, United Kingdom

Blend is a B2B growth engineering agency and Hub Spot Partner. We help mid‑market technology companies build the connected growth engine that drives real pipeline and revenue, not vanity metrics. We practice what we preach, constantly testing, iterating, and building. We believe marketing should be a growth engine, not a support function.

This is a brand new position, created because we’re growing and because we believe in investing in our own marketing as much as we do with clients. As Marketing Manager, you’ll own demand generation and pipeline marketing end‑to‑end. You’ll work directly with the Marketing Director and leadership team and serve as the operational engine that connects strategy to results.

• Plan and execute multi‑channel campaigns that generate qualified pipeline.
• Own the demand‑gen calendar – campaigns, launches, events, and always‑on activity.
• Work with the Marketing Director on GTM strategy for new services and product launches.
• Track, report on, and optimise pipeline contribution from marketing activity.
• Campaign management: brief, execute, optimise, and report on campaigns end‑to‑end.
• Coordinate across the team and external partners to keep initiatives moving.
• Own Linked In organic strategy and execution alongside the content team.
• Manage and optimise paid media engines (Linked In Ads, Google Ads, emerging channels such as ChatGPT/OpenAI).
• Support event marketing for Blend’s own event series and trade show booths.
• Help build and optimise AI‑powered tools (prospecting agents, Hub Spot automation, AI‑assisted workflows).
• Own the demand‑gen performance dashboard and regular reporting (monthly, quarterly).
• Use Hub Spot as the central data source for campaign and pipeline data.

• 4+ years in B2B marketing.
• Proven track record of running campaigns that contribute to pipeline or revenue.
• Experience with paid media – Linked In Ads and Google Ads essential.
• Experience running and managing events essential.
• Hub Spot experience is a strong advantage.

• Strategic thinker who can roll their sleeves up and get things done.
• AI‑native – uses AI tools daily and is curious about emerging tech.
• Strong project‑management instincts – keeps multiple plates spinning.
• Data‑literate – builds reports, reads dashboards, draws conclusions.
• Take ownership; doesn’t wait to be chased.
• Comfortable with pace and ambiguity – thrives in a growing agency.

• £45,000 – £55,000 salary plus a quarterly company bonus tied to business KPIs.
• 25 days holiday + bank holidays and pension contributions.
• Hybrid working – Reading office with flexibility; a real team culture.
• Marketing function with licence to experiment across cutting‑edge channels.
• Direct access to senior leadership and substantial influence on Blend's growth.
• Best‑in‑class tech stack to use – we eat our own cooking.
• Long runway and real influence over future direction of the marketing function.