Brand Manager - Specialty Marketing

STADA UK is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for People’s Health as a Trusted Partner. Together we are shaping the future of STADA UK by living our values of Integrity, Entrepreneurship, Agility and One STADA.

STADA UK Specialty is going through a period of transformational change as we work towards our vision of creating a centre of excellence for Specialty in the UK by integrating two parts of the business. This role will have an important role to play in terms of shaping the future of our innovative and life changing specialty products that will help realise this vision.

If you want to work in an open culture where your uniqueness is valued and where you are empowered to make a difference to patients’ lives, join our Specialty Marketing Team.

STADA UK – Brand Manager | STADA UK Specialty Marketing

Reading |U.K.| Full-time | Permanent

This is an exciting opportunity to join STADA UK's Specialty Pharmaceuticals team at a pivotal stage of growth. As Brand Manager, Specialty Marketing, you will lead the development and execution of strategic and tactical brand plans across the Specialty portfolio, driving commercial performance while improving patient outcomes. Working in a fast-paced, highly regulated environment, you will use customer and market insights to shape strategy, lead cross-functional Brand Teams, and deliver impactful marketing initiatives on time and within budget.

We are looking for an energetic and collaborative marketer who thrives in a purpose-led, high-performing environment. You will play a key role in growing our brands, strengthening stakeholder partnerships, and helping STADA succeed in highly specialised therapy areas.

• Develop and execute strategic and tactical brand plans that maximise commercial performance and improve patient outcomes.
• Use customer, market, and competitor insights to identify opportunities and shape future brand direction.

• Create and implement integrated omnichannel campaigns that engage healthcare professionals and deliver measurable results.
• Work with agencies and cross-functional partners to develop compliant, high-quality promotional materials.

• Lead cross-functional Brand Teams, partnering with Sales, Medical, Market Access, Regulatory, Supply Chain, and Finance to deliver brand objectives.
• Build strong relationships with internal and external stakeholders to ensure successful execution of initiatives.
• Monitor brand performance, analyse market trends and customer insights, and use data to continuously refine strategy and improve results.
• Support forecasting and demand planning to help ensure uninterrupted product supply for patients.
• Ensure all activities meet regulatory and compliance requirements while maintaining a patient-first mindset.
• Contribute to a collaborative, high-performing team culture that values ownership, innovation, and continuous improvement.

We're looking for a commercially minded pharmaceutical marketer who combines strategic thinking with strong execution. You'll be passionate about improving patient outcomes, enjoy collaborating across functions, and be motivated by delivering measurable results in a fast-paced, highly regulated environment.

You will bring:

• A degree in Life Sciences, Business, Marketing, or a related discipline.
• Experience in pharmaceutical marketing, ideally within the innovative specialty care sector, with exposure to neurology, Parkinson's disease, nephrology, or other specialist therapy areas being advantageous.
• Experience supporting the development and execution of brand strategies and marketing plans in a regulated healthcare environment.
• Strong understanding of brand planning, customer insights, market analysis, segmentation, and positioning.
• Experience delivering omnichannel marketing campaigns, including digital engagement and customer-centric communications.
• Strong analytical skills, with the ability to interpret market, sales, and customer data to inform business decisions.
• Experienc…