Paid Media Manager

Paid Media Performance Manager – DTC Growth (Hybrid, London)

Location:

London (Hybrid: 3 days in office, 2 WFH)

I am delighted to be partnering with a fantastic D2C Health and Wellness brand, who are looking for a Performance / Growth Marketing Manager to take ownership of performance across Meta, Tik Tok, and Google Ads
. This role will be working closely with creatives, developers, and brand teams. It is part media buying, part strategy, and part CRO / attribution science, perfect for someone curious, analytical, and creatively-driven.

You’ll report directly to the Founder and be responsible for driving DTC growth
, optimising funnels, and scaling campaigns profitably for a fast-growing brand.

• Run paid campaigns across Meta, Tik Tok, and Google
  , managing budgets, optimising performance, and scaling winners.
• Analyse creative performance and collaborate with designers and copywriters to generate scroll‑stopping content.
• Lead landing page A/B tests and CRO experiments to improve conversion rates.
• Refine attribution models, track CAC/LTV, and provide actionable insights for multi‑channel performance.
• Identify new growth opportunities and expand campaigns efficiently.
• Collaborate closely with internal teams to support agile creative testing and rapid iteration.

• 3+ years of Performance Marketing / Performance Creative experience, ideally in‑house for a subscription DTC brand.
• Proven track record managing sizeable paid social budgets (£100k+ monthly).
• Deep expertise in Meta & Tik Tok Ads
  ; comfortable with Google Ads (Search, Performance Max, Shopping).
• Skilled at spotting leaky funnels and improving conversion rates.
• Experienced in CRO tools such as VWO, Google Optimize, Shoplift, or similar.
• Passionate about e-commerce and scaling B2C brands.
• Strong understanding of attribution, LTV, and performance metrics.

• A pivotal role in a fast‑growing DTC brand
  .
• Direct collaboration with the Founder.
• Freedom to test, learn, and scale campaigns quickly.
• Competitive salary + 2 performance‑based bonuses
  .
• Flexible hybrid working.
• Regular team lunches, dinners, and social activities.
• A supportive, creative, and high‑performing team.

Apply today and I will reach out to you ASAP if you match the criteria above!

Mid‑Senior level

Full‑time

Marketing and Advertising

Industries:
Marketing Services, Advertising Services, and Business Consulting and Services