Kenvue is currently recruiting for a:
HCP Omnichannel Activation ManagerWhat we do
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Who We Are
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you!
Join us in shaping our future–and yours. For more information, .
Role reports to:
Health Care Professional Engagement Lead, Northern EuropeLocation:
Europe/Middle East/Africa, United Kingdom, Reading, BerkshireWork Location:
HybridWhat you will do
The HCP Omnichannel Activation Manager will lead the development and execution of Northern Europe’s integrated healthcare professional engagement strategy, ensuring Kenvue delivers best-in-class customer experiences across pharmacy, dentistry, primary care and secondary care audiences.
This is a strategic leadership role responsible for accelerating healthcare professional recommendation, advocacy and business growth through the effective integration of field force engagement, digital activation, CRM, professional education, KOL engagement, partnerships, media and data-driven customer experiences.
Operating at the intersection of commercial excellence, healthcare marketing, customer engagement and digital transformation, the role will shape how Kenvue engages healthcare professionals across every customer touchpoint.
The role will work closely with the Professional Field Force Manager to ensure a connected omnichannel approach across field force, digital, educational, and customer engagement channels.
The successful candidate will bring significant pharmaceutical or healthcare industry experience, strong commercial acumen, proven leadership of customer-facing teams, and a track record of delivering omnichannel excellence at scale.
KEY RESPONSIBILITIES
1. Omnichannel Strategy & Customer Engagement Excellence
- Lead the development and execution of Northern Europe’s healthcare professional omnichannel strategy across paid, owned, earned and shared channels.
- Develop and implement a long-term vision for healthcare professional engagement, ensuring seamless integration of field force activity, CRM, digital engagement, professional media, educational programs, KOL engagement and customer support platforms.
- Create customer-centric engagement models and omnichannel customer journeys that deliver measurable improvements in healthcare professional engagement, recommendation and advocacy.
- Drive the evolution of Kenvue’s engagement model from campaign-led activation to personalized, data-driven customer engagement.
- Lead the strategic development and optimization of Kenvue Pro and future digital customer engagement platforms, ensuring they become critical drivers of education, sampling, advocacy and commercial activation.
- Identify emerging technologies, engagement platforms and industry best practices to ensure Kenvue remains at the forefront of healthcare professional engagement.
2. Field Force Leadership & Commercial Excellence
- Work closely with the Professional Field Force Manager to align field force priorities, capability development and execution with the broader HCP omnichannel strategy.
- Lead the integration of professional field force activity within the broader omnichannel customer engagement strategy.
- Drive excellence across pharmacy, dentistry, primary care and secondary care customer engagement programs, ensuring customer interactions are impactful, relevant and aligned to business priorities.
- Partner closely with Commercial Excellence teams to optimize customer segmentation, targeting, territory…
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