Territory Sales Manager

Territory Sales Manager – Leading Drinks Wholesaler – Berkshire – Up to £45,000 plus package

I am pleased to be partnered with one of the Leading Drinks Wholesalers in the South of England who have shown years of success and growth across the on trade. My client has a no-fuss attitude and an excellent track record in relationship building and service.

This is a culture-first business and not only need someone with Drinks FMCG experience, but also a team player!

• Competitive salary with performance-related bonus.
• Comprehensive benefits package including health insurance, pension scheme, and company car OR car allowance
• Opportunities for professional development and career progression.
• The chance to work with a leading brand in a dynamic and fast-paced industry.

• Drive business growth by increasing sales volumes and securing new business within the on-trade sector (pubs, bars, restaurants).
• Build and maintain strong relationships with key accounts, ensuring long-term partnerships.
• Develop and execute tailored sales strategies to meet customer needs and company objectives.
• Manage the commercial aspects of accounts, including pricing, contract negotiations, and profit margins.
• Regularly meet with customers to discuss product offerings, market trends, and growth opportunities.
• Collaborate with internal teams (marketing, logistics, finance) to deliver seamless customer service.
• Monitor competitor activity and market trends to stay ahead of the industry landscape.

• Proven experience in a sales or account management role within the drinks, hospitality, or FMCG sector across the Berkshire region.
• Strong understanding of the on-trade environment, including pubs, bars, and restaurants.
• Excellent communication and relationship-building skills.
• Commercially astute with the ability to negotiate and manage complex contracts.
• Self-motivated, target-driven, and able to work independently.
• Full UK driving license and willingness to travel regularly.