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Sales Manager

Job in Reading, Berkshire, RG1, England, UK
Listing for: De Vere Ltd.
Per diem position
Listed on 2026-10-18
Job specializations:
  • Sales
    Business Development, Outside / Field Sales
Salary/Wage Range or Industry Benchmark: 40000 GBP Yearly GBP 40000.00 YEAR
Job Description & How to Apply Below

De Vere Wokefield Estate
set in 250 acres of rural Berkshire parkland is home to a historic Mansion House filled with traditional features and the contemporary Wokefield Place that offers state of the art facilities. It has 376 bedrooms and suites, 39 meeting rooms with large event space and a high tech dedicated conference building, an 18-hole PGA approved championship golf course and leisure club.

Benedict's Bar, The 1560 Restaurant, The View Restaurant, Burr & Co. coffee shop and a deli are some of our amazing food and beverage options at Wokefield Estate: there really is something for everyone.

Your commute:

just outside Reading, we're 10 minutes from J11 of the M4, with fast and direct trains from London Paddington to Reading Train station. We also offer subsidised travel to our colleagues who work at Wokefield Estate.

At De Vere, we warmly welcome everyone and foster a sense of belonging, where each person is valued and appreciated. Join our team and become part of a passionate group of individuals who genuinely care about the experiences we create for our guests and colleagues.

Are you a proactive sales professional who knows how to spot an opportunity and turn it into business?

We're looking for a Sales Manager to join the team at De Vere Wokefield Estate, near Reading.

Reporting to the Director of Sales, you'll play a key role in driving revenue by identifying new business opportunities, building relationships with local businesses and developing De Vere Wokefield Estate's presence in the surrounding corporate market. From local corporate accounts and banqueting to meetings, conferences and events, you'll be focused on understanding the local market and turning opportunities into business.

In this role, you will:
  • Identify and develop new local corporate opportunities, building relationships with businesses, organisations and key contacts across the surrounding area.
  • Monitor local activity, business developments and market trends to identify opportunities for meetings, banqueting, events and accommodation.
  • Understand what is driving demand in the local area, identifying opportunities to capture business when local hotels and venues are busy.
  • Proactively generate new business through client visits, sales appointments, networking events and local partnerships.
  • Develop relationships with new and existing clients to drive repeat business and maximise revenue across meetings, conferences, banqueting and events.
  • Work with the Director of Sales to deliver proactive sales activity, support commercial initiatives and achieve agreed revenue targets and KPIs.
  • Manage your sales pipeline and sales activity effectively, ensuring opportunities are followed up and converted into business.
What you'll bring:
  • At least two years' proactive sales experience within hospitality, hotels or events.
  • A strong understanding of local business development, with the ability to identify opportunities and build relationships within the surrounding corporate market.
  • Commercial awareness and the ability to recognise market trends and translate them into revenue opportunities.
  • Confident communication and presentation skills, with the ability to build relationships and represent De Vere professionally.
  • Excellent organisation and time management skills, with the ability to manage your diary, pipeline and priorities effectively.
  • A full UK driving licence and access to your own transport, as regular travel to meet clients and attend local and UK industry events is required.
  • Flexibility to attend networking events, host FAM trips and meet clients during occasional evenings or weekends.
  • Experience with Opera or Salesforce would be beneficial, although training can be provided.
The Pay & Benefits:

At De Vere we pay attention to the thoughtful details that inspire the loyalty of our permanent colleagues. That's why we are proud to offer the following benefits for the role of Sales Manager.

  • £40,000 per year plus car allowance £4,000 per year
  • Stay in shape with complimentary use of the Leisure Club facilities saving you money on costly gym memberships
  • We believe in celebrating your special moments too, which is why we offer an extra paid day off for your birthday, along with a £20 love to shop voucher.
  • As a token of our gratitude for your loyalty, we'll treat you to an annual complimentary 2-night stay with dinner in a De Vere property of your choice, plus additional monetary rewards for reaching long service milestones
  • Discover exclusive perks with our £50 colleague rates for…
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