Marketing Manager

Job Title:

Web/Content Development, Marketing and Sales - Marketing Manager 4

Location:

Remote with potential for some travel to events (1-2 times during the contract period - locations to be determined.)

Duration:
Contract - 18 months

Pay Range:
Up to $50.00/hr. (W2)

Job

BCforward is a leading global IT consulting and workforce solutions firm providing services and support to Fortune 500 and government clients. Founded in 1998, BCforward has grown with our customers needs into a full-service business solutions provider. With delivery centers and offices across North America and India, we take pride in building long-term relationships and delivering excellence through innovation, collaboration, and integrity.

We are seeking a Marketing Manager 4, Experiences Marketing to join our dynamic team. The ideal candidate will have strong experience in experiential and place-based marketing across theme parks, location-based entertainment, live events, and brand activations and a proven ability to develop and execute integrated marketing programs that drive attendance, build brand affinity, and deliver measurable business impact.

• Develop and activate brand marketing programs for an experiences portfolio including theme park lands and attractions, location-based experiences, traveling exhibitions, fan events, and experiential brand activations that support franchise priorities and business objectives.
• Partner with experience operators, production companies, venue partners, and creative partners to shape opening campaigns, ongoing marketing programs, and seasonal beats that drive awareness, attendance, and franchise lift.
• Own end-to-end brand marketing for experiences from strategy and positioning through go-to-market planning and in-market execution, translating franchise priorities into briefs, messaging frameworks, creative direction, and integrated campaigns.
• Build scalable frameworks, toolkits, and operating models that enable consistent, high-bar execution across partners, venues, regions, and franchise moments.
• Identify and shape opportunities to extend the experience into culture and community, including fan events, conventions, pop-ups, and live moments that cross-promote with other franchise pillars and create earned media.
• Develop integrated communications plans across owned, earned, paid, partner, retail, and on-site touchpoints, partnering with editorial, social, web, PR, influencer, community, media, and global and regional marketing teams for localized execution.
• Manage program operations including scopes, timelines, budgets, contracts, approvals, asset development, on-site and in-venue execution, invoicing, and reporting.
• Monitor performance metrics such as attendance, audience growth, brand impact, and earned reach, synthesize insights, and contribute to a test-and-learn culture.

• 7+ years of marketing experience in theme parks, location-based entertainment, experiential or event marketing, live entertainment, or destination marketing, including work with leading operators or IP holders.
• Proven success managing operator, venue, production, and agency partnerships while balancing brand integrity and commercial outcomes.
• Understanding of place-based and experiential marketing motions, including openings, always-on attendance marketing, seasonal programs, and on-site guest experience marketing across owned, earned, paid, partner, retail, and on-site channels.
• Strong project management skills with the ability to lead multiple concurrent programs and balance scope, timelines, and budgets across distributed venues and operators.
• Cross-functional collaboration and influence skills in matrixed environments with external…