Junior Field Sales Representative

Junior Field Sales Representative Reggio Calabria  About Barilla  At Barilla, we believe that every great journey begins with passion and a bold vision. From our humble beginnings in 1877 in a small shop in Parma, Italy, we’ve blossomed into a global leader in the food industry, guided by our commitment to progress and excellence.
Today, Barilla is an international group present in more than 100 countries and we are proud to be recognized as the world’s top food company by reputation. With 22 beloved brands in our portfolio, we are world leader for pasta, the number one choice for ready‑made sauces in Europe, leader for bakery products in Italy, and for crispbread across Scandinavia with Wasa.
Our success story is written by a passionate team of almost 9,000 dedicated employees across 30 plants and offices worldwide, all united by a shared mission to nourish the future with purpose and passion.
Are you ready to add your unique flavor to our journey?
Barilla is currently looking for a Junior Field Sales Representative to join the commercial team across Italy. The location for the role:
Reggio Calabria.

The Role
The Junior Field Sales Representative will be working with our trade & sales teams to grow our retail store sales. She/he is responsible to manage and influence the customer relationship at store level, delivering the best results for Barilla in line with the sales strategy.

Key Responsibilities
Land the field sales strategy in store, ensuring the achievement of sales objectives, in terms of volumes and net sales for the assigned sales points, in their area of responsibility.
Guarantee the optimal execution of in‑store promotional plans, sales activities and new product launches, according to defined plans and Barilla In‑Store blueprint.
Ensure the in‑store presence of Barilla product portfolio, identifying and/or improving the right shelf allocation.
Strengthen existing relationships with customers whilst understanding shoppers’ and customers’ needs, presenting new products, proactively providing insights to the Sales leadership team and innovating and improving our sales processes in order to achieve mutual sales goals.
Requirements
Degree qualified in Economics, Trade Marketing, Business Management, Data Analytics for Business, and similar.
Fluency in Italian and English.
Excellent communication and interpersonal skills.
Tech‑savvy with business mindset, passion and curiosity for trends & market evolution.
Proactivity and determination, with the ability to work independently to reach targets.
B Driving Licence (minimum 36 months)
A previous experience in Trade and Sales will be considered a plus (1‑2 years)
Passion for analytics and strong numerical skills
Additional Info
We’ll make sure you’re set up for success, having all the right tools from a company car, smart phone and tablet as standard.
The expected starting date is February 2026, with a temporary contract.
At Barilla, we are committed to creating an inclusive and equitable workplace where diversity in all its forms is valued and embraced. Our employment policies and practices are designed to ensure equal employment opportunities for all, regardless of age, race, color, citizenship, faith, religion, creed, gender, sex, pregnancy, gender identity or characteristics of expression, sexual orientation, marital status, genetic information, medical condition, protected veteran status, disability, or any other characteristic protected by law.

Our commitment to equal employment stems from our unwavering belief that it is not only the right thing to do, but it is also a fundamental driver of innovation and business success.

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