Associate Principal - Implementation

Job Role

Salesforce Lead / Architect Pardot with B2B Sales Cloud

Location:

Mississauga, Canada

Seeking an Associate Principal with 11 to 15 years of experience in Salesforce Marketing Cloud and Sales Cloud to lead strategic marketing automation and sales engagement initiatives.

Lead the strategic design, development and implementation of Salesforce Marketing Cloud Account Engagement, Pardot, Marketing Cloud Intelligence, Datorama, Marketing Cloud Personalization, Interaction Studio, and Salesforce Sales Cloud solutions. Collaborate with marketing, sales, and IT teams to optimize customer engagement and sales processes using Salesforce platforms. Utilize data‑driven insights from Salesforce Marketing Cloud Intelligence and Personalization to enhance marketing campaigns and customer lifecycle management.

Analyze complex business requirements and translate them into scalable and innovative Salesforce marketing and sales solutions. Stay current with Salesforce platform updates, emerging technologies and best practices to continuously improve solution capabilities. Provide thought leadership in aligning Salesforce marketing cloud technologies with overall business objectives to drive growth and customer retention.

• Manage end-to-end Salesforce Marketing Cloud Account Engagement and Sales Cloud projects ensuring timely and high‑quality delivery.
• Develop and oversee marketing automation workflows, lead scoring models and customer segmentation strategies.
• Provide expert guidance and mentorship to cross‑functional teams on Salesforce Marketing Cloud Intelligence, Personalization and Sales Cloud tools.
• Collaborate closely with IT, marketing and sales teams to ensure seamless integration and adoption of Salesforce platforms.
• Conduct training sessions and provide ongoing support to business users to maximize platform utilization.
• Monitor system performance, troubleshoot issues and implement enhancements to improve efficiency and user experience.
• Drive adoption of Salesforce Marketing Cloud B2C features to enhance customer engagement and retention.

• Comprehensive Medical Plan covering Medical, Dental, Vision.
• Health Care Spending Account.
• Short Term and Long-Term Disability Coverage.
• Life Insurance.
• Annual vacation and other Paid Leaves.
• Maternity Leave Top Up Pay.

Compensation information is accurate as of the date of this posting. The range displayed reflects the total compensation across all Canada locations. Individual pay is determined by location, job level and other factors. Additional forms of compensation may include annual performance‑based bonus, sales incentive pay and other variable compensation.

LTIMindtree is an equal opportunity employer committed to diversity in the workplace. Our employment decisions are made without regard to race, color, creed, religion, sex, gender identity or expression, national origin, ancestry, age, family‑care status, veteran status, marital status, civil union status, domestic partnership status, military service, handicap or disability or history of handicap or disability, genetic information, atypical hereditary cellular or blood trait, union affiliation, affectional or sexual orientation or preference, or any other characteristic protected by applicable federal, state, or local law, except where such considerations are bona fide occupational qualifications permitted by law.

LTIMindtree has an accommodation process in place and provides accommodations for applicants with disabilities. If you require a specific accommodation because of a disability or a medical need, please write to us at [email] so that arrangements can be made for the appropriate accommodations to be in place.