Marketing Coordinator

About Us

We operate a growing automotive services group in Richmond, BC, including:

• Car Rental Services
• Auto Repair & Maintenance Services
• Vehicle Sales (Developing)

We’re entering the next stage of growth and are building our marketing function from the ground up. This is an opportunity to join a growing business where you’ll have the chance to contribute, learn, and see the direct impact of your work.

We’re not looking for someone to simply manage social media.

We're looking for someone who wants to help build something and grow with the business.

• Work closely with an experienced marketing and business leader and gain exposure to how marketing, operations, customer experience, and business growth come together in a real business.
• Gain hands-on exposure to customer acquisition, referral programs, partnerships, marketing execution, and business growth initiatives
• Learn how marketing, customer experience, operations, and business planning work together in a real business environment
• Opportunity to build practical skills across WeChat, Xiaohongshu, websites, Google Business, customer growth programs, and AI-assisted marketing
• Be part of a growing business where your work can have a visible impact

We’re not looking for a marketing guru. We’re looking for a doer. Someone who is reliable, willing to learn, takes ownership, and enjoys getting things done.

You don’t need to know everything on day one. But you do need to be willing to learn, take ownership, and figure things out.

This is primarily an execution-focused marketing role. You’ll help coordinate marketing activities, support customer growth initiatives, maintain digital channels, and help move projects forward.

If you’re someone who enjoys turning ideas into reality and seeing the direct impact of your work, you’ll probably enjoy this role.

• Manage and update WeChat, Xiaohongshu, Instagram, and Facebook accounts
• Create and publish content using AI-assisted tools such as ChatGPT, Canva, Cap Cut, or similar platforms
• Coordinate photos, videos, customer stories, and promotional content
• Maintain and execute content calendars

• Update website content and landing pages
• Coordinate with external vendors when required
• Support website improvement initiatives
• Maintain online business listings and digital presence

• Support Loyalty & Referral Program execution
• Support Business Partnership Program initiatives
• Assist with seasonal campaigns and promotions
• Support customer review generation and reputation management

• Maintain marketing activity tracking and reporting
• Assist with CRM and customer database updates
• Track marketing KPIs and campaign performance
• Use Google Analytics and related tools to monitor traffic sources, customer behaviour, and campaign performance
• Support monthly marketing reviews and reporting

Chinese is essential for this role. A significant portion of our customers, partners, and marketing channels operate in Chinese, including WeChat and Xiaohongshu. You should be comfortable writing and communicating in Chinese on a daily basis.

Working proficiency in English is also required.

• 2+ years of marketing, social media, communications, or related experience
• Experience managing WeChat and Xiaohongshu content
• Familiarity with Instagram and Facebook
• Comfortable using Google Analytics and basic reporting tools
• Comfortable using AI tools such as ChatGPT, Claude, Canva AI, or similar tools
• Strong execution and follow-through
• Able to manage multiple priorities in a fast-moving environment

• Experience with Google Business Profile
• Basic graphic design skills
• Basic video editing skills
• Experience in automotive, travel, hospitality, retail, or local service businesses

We’re looking for someone who:

• Takes ownership and follows through
• Is willing to learn and continuously improve
• Can work independently when needed
• Is comfortable in a hands-on, entrepreneurial environment
• Enjoys solving problems and helping projects move forward
• Is…