Marketing and Business Development Manager – Chesterfield Towne Center

Marketing and Business Development Manager – Chesterfield Towne Center

As the Marketing and Business Development Manager at Chesterfield Towne Center, you will support the General Manager in overseeing all aspects of property operations to optimize performance and increase asset value. You will apply your expertise in building systems, vendor management, construction coordination, preventative maintenance, and safety procedures to ensure efficient and reliable property operations.

• Comprehensive health coverage:
  Medical, dental, and vision insurance provided
• Robust retirement planning: 401(k) plan available with employer matching
• Financial security:
  Life and disability insurance for added protection
• Flexible financial options:
  Health savings and flexible spending accounts offered
• Well-being and work-life balance:
  Paid time off and holidays

Plus, we work to maintain the best environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative atmosphere where everyone feels encouraged to contribute to our processes, decisions, planning, and culture.

• Bachelor’s degree in Marketing or related field, with 3–5 years of professional experience in marketing, retail, or shopping center environments.
• Solid understanding of marketing principles, data analysis, research, and reporting.
• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and design software such as Illustrator or Photoshop; ability to quickly learn new systems.
• Solid organizational, time management, multitasking, and communication skills with high attention to detail.
• Flexibility to work evenings, weekends, and special events as needed, with occasional travel for meetings or conferences.

• Collaborate with the property team to develop and execute comprehensive, research-based strategic planning that directs marketing efforts to enhance asset value by actively participating in the leasing process (permanent and specialty), driving sales, and generating alternative revenue.
• Ensure the properties’ annual marketing plan is directed at achieving the owner’s objectives; focused on leasing, sales, and revenue; utilizing the resources and tools available.
• Monitor, control, and adjust, as appropriate, marketing budget and alternative revenue goals to meet year-end projections.
• Work with Leasing and Ownership Team to ensure that leasing collateral, such as fact sheets, is current, complete, and accurate.
• Responsible for the procurement and development of programs involving outside consultants such as public relations firms, advertising agencies, and other vendors.
• Review monthly sales reports to have a thorough knowledge of retailer sales, track key retailers, and category trends.

• Manage Marketing Coordinator to define, track, and achieve measurable goals established during budget strategy and strategic planning sessions.
• Provide constructive feedback, regular coaching, and career development input throughout the year to help the Marketing Coordinator achieve performance objectives and develop their professional skills and capabilities.
• Have a thorough knowledge of the area market, including all competitive properties, area and customer demographics, and available media.
• Effectively execute an advertising program and strategy to increase center foot traffic, tenant sales, and participation in the marketplace.
• Coordinate special events and community relations programs to support the strategic plan; work with retailers to involve them as appropriate; track and produce results summaries to determine impact on center traffic and sales; monitor center perception and brand.
• Develop a strategic public relations and media plan.
• Coordinate ongoing research (online, Scarborough, Alteryx, Placer AI) to support marketing and leasing efforts.

• Strategically plans and executes center advertising and sales promotions.
• Oversees media buys with MC with various media outlets to determine placement and content.
• Oversees reports/analytics for reviews of sales promotion…