Creative Design Manager | Electric

Responsible for managing creative design activities, including leading creative direction, ensuring brand consistency, and overseeing delivery of high-quality visual content across campaigns and marketing initiatives in alignment with business objectives.

Job Purpose

Responsible for managing creative design activities, including leading creative direction, ensuring brand consistency, and overseeing delivery of high-quality visual content across campaigns and marketing initiatives in alignment with business objectives.

• Manage creative direction across campaigns and key initiatives
• Translate business and marketing briefs into clear and actionable creative directions
• Review and challenge creative concepts to ensure relevance, clarity, and impact
• Ensure alignment of creative outputs with marketing objectives and target audience needs

• Ensure all creative outputs comply with brand guidelines and visual standards
• Maintain consistency of visual identity across channels, materials, and markets
• Support development and refinement of brand guidelines when required

• Manage end-to-end creative workflow from brief to final delivery
• Ensure timely delivery of outputs at the required quality standards
• Prioritize and allocate work based on business needs and deadlines
• Maintain visibility on workload and output across the team

• Oversee development of design, video, and visual content across platforms
• Ensure consistency in visual style, messaging, and execution across all outputs
• Support development of campaign assets, product visuals, and marketing materials

• Manage and guide designers, media team, and photographers
• Review outputs and provide clear and constructive feedback to maintain quality standards

• Ability to recruit, recognize and cultivate high performers and expose them in order to create a robust second line of management.
• Ability to recognize low performers and guide them to improve or release them.
• Ability to treat subordinates equally without any discrimination.
• Assessment criteria of subordinates is performance that leads to planned results.
• Ensure availability of delegation of authority matrix to have sufficient delegations as per company policy.

• Must take full responsibility for his operation as per the job description and the required deliverables from this position, taking into consideration the general company guidelines.
• Able to anticipate problems and make the necessary proactive steps to prevent them
• Ability to take necessary and proper timely decisions.

• Deliver the required results in timely manner with required quality and cost.
• Making a Tangible Difference:
• Must make a tangible difference to his area of operation. and exceed business expectations.

• Able to transform the corporate goals into business plans.
• Able to Plan, follow-up and execute those plans, whether they are annual or development plans.
• Monitor the plan performance and initiate action to strengthen results and take the corrective action accordingly.
• Provide periodic work progress reports.
• Responsible for monitoring and controlling budgets and expenses to achieve the optimum cost efficiency.

• Develop the organizational structure according to the current requirements taking into consideration future and development plans.
• Ensure availability of job descriptions for all job roles and deployment.

• Develop, coordinate well-defined written systems, policies, procedures, and seek automations opportunities as much as…