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Operations Director: Retail Network & Digital Transformation
Job in
Riyadh, Riyadh Region, Saudi Arabia
Listed on 2026-09-24
Listing for:
Tas'Helat Marketing Co. (Fuel Stations Chain)
Full Time
position Listed on 2026-09-24
Job specializations:
-
Management
Operations Management
Job Description & How to Apply Below
We Are Hiring For The Following Position
Job Title: Operation Director
Location: Riyadh, Saudi Arabia
Key Responsibilities
Strategic Leadership
- Develop and execute the overall operations strategy aligned with company goals and market dynamics.
- Lead annual business planning for volumes, revenues, margins and operational KPIs.
- Drive continuous improvement initiatives to enhance efficiency, profitability and customer experience.
- Oversee daily operations of all fuel retail network (COCO, DODO and CODO) through regional leadership.
- Ensure consistent implementation of operating standards, SOPs and brand guidelines across the network.
- Monitor key operational KPIs:
Fuel volumes, profitability, safety metrics and customer service scores.
- Ensure full compliance with company HSSEQ standards, Statutory and regulatory authorities' requirements and Forecourt safety protocols.
- Lead emergency response readiness and incident management procedures across the network.
- Lead periodic audits and ensure corrective actions are effectively implemented.
- Achieve retail revenue, margin and cost efficiency targets.
- Lead budget development and control operating expenses across the retail network.
- Approve business cases for station investments, KDR projects upgrades and operational initiatives.
- Oversee B2B commercial operations (fleet cards, corporate accounts, smart cards) ensuring profitability and Customer retention.
- Collaborate with Projects, Engineering, Finance and Network Optimization team to plan new builds, renovation and expansion of company network.
- Review feasibility studies, project proposals and ROI analyses for network expansion.
- Ensure operational readiness for new stions and network redevelopment projects.
- Lead and mentor Regional Managers, Deputy Regional and operational Teams across all regions.
- Develop competency framework, training plans and succession pipeline for operation teams.
- Promote a culture of accountability, service excellence and continuous improvement.
- Own the customer service agenda for all retail stations, ensuring high-quality service delivery across network.
- Oversee Mystery Shopper, Google Review and Customer Feedback improvement plans.
- Implement Service excellence programs and operational best practices.
- Coordinate with Supply and Distribution to ensure seamless fuel availability and inventory accuracy.
- Resolve supply bottlenecks, monitor fuel losses and optimize logistics performance.
- Support the rollout of automation and digital system for supply forecasting and wet-stock management.
- Lead the implementation of digital tools (POS, SAP system mobile apps, fleet card systems, station automation).
- Ensure data integrity across operational platforms for reporting analytics and decision-making.
- Drive digitalization to increase operational efficiency and customer convenience.
- Present monthly quarterly performance reports to senior leadership.
- Ensure strict governance of operational policies, audits, contracts and dealer agreements.
- Collaborate with finance, HR, Supply, HSSEQ projects, IT, Marketing & Commercial teams to deliver business objectives.
Education
- Bechalor’s Degree in Business Administration, engineering, Marketing, Economics or related field.
- MBA or master’s degree in management business Analytics or Operations (preferred).
- 7-12 years of experience in fuel retail operation, retail network management, oil & gas downstream operations, or related sectors.
- Minimum 5 years in senior managerial role (Regional Manager/Senior Operations Manager / Operations Head).
- Proven experience managing large-scale retail networks (COCO, DODO, CODO, B2B fleet Card Operations).
- Operation strategy.
- HSE compliance & audit.
- Fuel Supply chain and logistics.
- Station Automation, SAP, POS and retail systems.
- Budgeting and P&L ownership.
- Retail network expansion projects (new builds, renovation, KDR).
Operational & Retail Expertise
- Strong understanding of fuel station operations, forecourt safety, customer service models and retail profitability levers.
- Experience with budgeting, forecasting, cost control and productivity improvement.
- Experience with SAP, POS systems, station…
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