Senior Manager, CEMEA, Partnerships and Sponsorships Commercialization

About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you’ll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Sponsorshipsare asignificantcontributorofour annual Marketing Services revenue and remain a corestrategicasset for both the Visa Brand and Visa Clients. As we work towards delivering our 2030 growth strategy and achieving our future aspirations,there is a need to further evolve how sponsorship assets are structured, commercialized, and scaled to drive consistent client value and revenue. Therefore, we are searching for ahighly strategic

Senior Manager of CEMEA Marketing Services tolead the strategy, commercialization, and performance management of Sponsor ships withinCEMEAMarketing Services.

The Senior Manager willbe responsible for developinga robustsponsorship commercialization strategy,creatingset playsand playbooks,settingpricingand commercial guardrails,proactively managingasset inventory, and partnering with the regions and marketsto successfully commercialize

Sponsorship programs with clients across CEMEA. Additionally, the Senior Manager will help support the exploration of net-new sponsorship and partnership opportunities across CEMEA or in specific sub-regions, in close collaboration with the CEMEA Sponsorship Team, Regional Marketing Services Partners, and Finance. The selected candidate will play a critical role in shaping Marketing Services into a scaled, disciplined, and high-performing revenue engine across CEMEA.Thispositionwill

report directly to the Senior Director of Commercialization and Go-to-Market of CEMEA Marketing Services.

All roles require digital fluency, including the ability to work with emerging technologies such as Generative AI tools (e.g. ChatGPT, Microsoft Copilot) to support everyday work.

Key responsibilities:

Sponsorship Commercialization Strategy :

• Defineand drive thesponsorship commercialization strategy aligned to client priorities, issuerneedsandCEMEA Sponsor ships overall strategy and roadmap
• Represent Marketing Services’ interests in the exploration of new sponsor ships and partnership opportunities, ensure alignment to strategyandsupport assessment of client demand/subsequentrevenue potential for new assets
• Contribute to Marketing Services’3-year growth strategy and extend to a 2030 view, coupled with robust financial modeling and identification of clear Sponsorship building blocksand revenue streamsthat drive growth.
• Strategic Sponsorship Pricing,Activation and GTM
• Set commercial guardrails and designstandardizedpricing methodologiesacrosssponsorshipassets to ensure we arepricing consistently region by region with clear margin targets by project/asset type
• Develop best-in-class Marketing Services sales materials and buildclient-readysales playsto support the robustsell-in of sponsorship programs with clients across CEMEA
• Design, implement, andoptimizeasset resale models for all Sponsorship propertiesto maximizeutilizationacross regions and clients

Performance Management & Optimization:

• Support the design and implementationofframeworks for Marketing Services target setting, pipelinetrackingandrevenuereporting across all Sponsorship properties in close partnership with CEMEA Finance
• Proactively report onsponsorshipssales pipelines and client activity, and deliver any other custom analyses as required
• Build andmaintaina robust tracking mechanism to understand global and regional Sponsorship asset inventories across the Marketing Services business and sell-in status by client
• Review overall performance andidentifyoptimization opportunitiestoimprove swating of assets across regions and clients
• Support renewal strategies through performance insights and forward-looking recommendations

Cross-Functi…