Sales Manager

Laveira is an established brand in the Saudi market with an 8-year track record of excellence. We specialize in high-quality chocolates, sweets, and gourmet confectionery. We are currently looking for a results-driven, strategic, and hands‑on Sales Manager to lead our sales division, expand our distribution channels, and turn growth opportunities into profitable revenue.

We are seeking a dynamic sales leader who combines strategic vision with field execution. If you have a proven track record of scaling sales operations, building sustainable business relationships, and leading high-performing teams, we want to hear from you.

• Sales Strategy & Targets:
  Develop comprehensive sales strategies and allocate targets across channels, regions, product lines, and team members.
• Team Leadership:
  Lead, mentor, and evaluate supervisors, sales reps, and channel leads to maximize productivity and achieve KPIs.
• Channel Development:
  Drive growth across all sales channels, including Corporate/B2B, Retail, Wholesale, HORECA, and E-commerce.
• Deal Closing & Negotiations:
  Lead major negotiations, manage high‑value corporate accounts, and oversee pricing strategies and credit terms.
• Financial & Profitability Oversight:
  Monitor collections, aged receivables, channel margins, and client profitability in close alignment with Finance.
• Pipeline & Forecasting:
  Manage pipeline efficiency, sales forecasts, and lead generation to ensure consistent revenue streams.
• Cross-Functional Collaboration:
  
  Partner with Marketing, Production, and Supply Chain to align sales forecasts with inventory and demand execution.
• Executive Reporting:
  Provide structured performance reports to the CEO, highlighting achievements, variance analysis, and growth strategies.

• Proven Experience:
  
  Successful sales management background in FMCG, Food & Beverage, or Hospitality (Experience in chocolates and fine confectionery is highly preferred).
• Track Record:
  Measurable success in meeting/exceeding sales targets, acquiring major accounts, and penetrating new market segments.
• Market Expertise:
  Deep knowledge of the Saudi market dynamics, corporate sales, retail distribution, and key accounts.
• Analytical & Commercial Acumen:
  Ability to build execution plans, set KPIs, analyze P&L/margins, and leverage data for forecasting.
• Tech Savvy:
  Proficient in ERP & CRM systems (hands‑on experience with Odoo is a strong plus).
• Leadership & Influence:
  Strong negotiation, team-building, and executive communication skills.
• Bonus Assets:
  Experience in E-commerce growth strategies and export market development is an added advantage.