Creative Specialist

2 days ago Be among the first 25 applicants

This range is provided by Butler/Till. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$44,000.00/yr - $62,000.00/yr

This position offers an exciting opportunity to drive business results for multiple enterprise-level clients across categories and geography. The creative services team is new and growing, offering a dynamic team environment and a host of opportunities for growth. A successful Creative Specialist should have the ability to handle moderately complex issues and problems while leaning on the support of senior level staff for more complex issues.

The Creative Specialist will research, develop, and deliver creative solutions for our clients, to help tell their brand stories through an integrated marketing approach backed by a foundation of data‑driven decision‑making. They will focus their passion on creating unique brand voices, curating relevant and impactful messages, and utilizing their research skills to help develop outstanding, personalized creative. A Creative Specialist has the capability to excel in one or more creative competency, while requiring the ability to support all.

Develop and execute engaging creative solutions across paid, earned, and owned marketing strategies that align to objectives, are supported by evidence, and adhere to brand guidelines.

• Manage multiple projects and tasks simultaneously, meeting deadlines and delivering high‑quality work.
• Contribute to the evolving creative solutions offering through innovation and operational excellence.
• Research creative trends and advancements, as well as consumer trends and preferences to ensure concepts remain relevant and appealing.
• Stay up to date with industry trends and emerging creative formats to keep innovate the solution offering.
• Craft bespoke creative content for clients that upholds brand guidelines and fulfills business objectives for a tailored and impactful client experience.

Collaborate amongst key stakeholders to create cohesive, strategic, and impactful solutions.

• Maintain close collaboration with Integrated Planning, Account and Analytics to align client expectations, goals, objectives, outcomes, and optimization of creative.
• Maintain efficiency through cross creative solutions group collaboration by leveraging existing processes while identifying opportunities to improve and evolve creative services workflow.
• May be asked to function as a mentor for new team members; focus on cross departmental collaboration and research skills.

Focus areas represent concentrations within the Creative Services team. A Creative Specialist is responsible for contributing to the objectives of each focus area at a level that is in alignment with the expectations of their key outcomes.

• Support the leadership team to achieve operational excellence and measurable growth within the Creative Services capability, across the Butler/Till Enterprise.
• Improve the efficiency of the creative tech stack in a way that will positively impact the department, and day‑to‑day operations of the creative services team.
• Identify additional opportunities for current and future clients who would be a good fit for creative services, leading to smart, strategic growth for both the client and the agency.
• Interface with clients as needed, interview them to get to know their brand, and strategize with them to ensure their goals and objectives are being met.
• Function as a supporting role in building organic social media strategies and content calendars to reach the desired target audience and meet client goals and objectives.

• Utilize data to inform current and future creative service optimization and innovation strategies.
• Utilize tools to monitor the effectiveness of content and campaigns, yielding valuable insights regarding engagement, reach, and audience demographics.
• Utilize findings to develop data‑driven recommendations for creative campaigns and strategy refinement.
• Report on performance and share findings to internal…