Marketing & Business Development Intern – Market Analysis Positioning and Service Portfolio

We believe that great people build great companies. We’re on a mission to drive innovation that transforms industries– and we’re always looking for talented, passionate individuals to help us get there.

X-CAGO B.V. has been a leading, innovative partner in Content and Data Management for over 25 years. We provide powerful software solutions for efficiently processing, managing, and distributing content for media companies worldwide, with a strong focus on AI applications, such as AI-driven content enrichment and our Digital Archive. Your Internship Assignment:
Positioning and Service Portfolio

As a Marketing & Business Development Intern, you will be given the strategic assignment to research the current market position of X-CAGO’s services and advise on the expansion of our service portfolio .

Your work is crucial for the company’s future commercial strategy.

• Competitive and Market Analysis: You conduct in-depth market research to determine X-CAGO’s positioning relative to competitors, specifically for our current service packages.
• Customer Value Determination: You analyze how our current services are experienced and identify ‘white spots’ in the market that X-CAGO can fill with new services.
• Future Services Research: You identify and research the feasibility of new potential services. This includes advising on the commercialization of our R&D projects, such as:
  • Services around the RAG Chatbot
  • Implementation and advisory services for the Digital Archive including AI applications .
  • Supporting services for our AI Integration for Content Enrichment .
• Strategic Recommendations: You translate your insights into concrete, well-founded recommendations for adjusting or expanding our service portfolio and the associated pricing strategy.

• You are pursuing a Higher Professional Education (HBO) or University (WO) degree in Marketing, Business Development, Management, or a similar commercial-technical field.
• You have sharp analytical insight and are able to structure and present complex information.
• You are independent, strong in communication, and have an affinity with B2B software, IT solutions, and the media/publishing industry.
• You have excellent communication skills in Dutch and English. German is desirable.

• A strategic, challenging internship with a direct impact on our business strategy.
• The opportunity to work with innovative, AI-driven products and technologies.
• Excellent guidance and an inspiring, informal working environment in a driven team.
• Every Tuesday a joint lunch provided by X-CAGO.
• A monthly team outing.
• Room for development and achieving career goals.