Programmatic Advertising Manager

Position:Programmatic Advertising Manager

Location: Remote

Job :516

# of Openings:1

Harvest Group is a trusted integrated commerce agency that specializes in serving CPG suppliers looking to grow their business at Walmart, Target, Amazon, Kroger, Sam’s Club, Costco, and Harris Teeter. Harvest Group offers a connected commerce solution leading their clients with account management, digital content management, retail media management, and replenishment services. Established in 2006, our multi-functional team of retail experts leverages first-class systems and technologies to support our clients along every step of the retail journey.

At Harvest Group, our culture and values are at the core of everything we do. This is evident in every area of our business – in our people, relationships, processes, and ultimately in how we serve our clients. This approach has humbly allowed us the opportunity to receive the following awards:

• Inc Best Places to Work - 2025
• Great Place to Work Certified – 2024
• Fortune’s Best Workplaces for Women – 2024
• Fortune’s Best Consulting & Professional Services - 2024
• Business Intelligence Group Best Places to Work - 2023
• Integrity:
  Doing what is right in all things
• Relationship:
  Pursuing depth, trust, and collaboration
• Service:
  Laboring for others with humility and care
• Excellence:
  Delivering extraordinary performance and results with humility
• Journey:
  Embracing our past and planning for our future with faith

The Programmatic Advertising Manager will support programmatic and display campaign execution within our fast-growing Retail Media practice. This role is ideal for someone with 2+ years of experience in programmatic advertising, ideally including retail media networks, who is ready to deepen their expertise in platforms like Amazon DSP and The Trade Desk. This role will work cross-functionally to activate full-funnel strategies that directly connect digital advertising to retail performance — for retailers and associated platforms across Amazon, Walmart, Kroger, Instacart, Target, and more!

This position plays a key role in campaign setup, optimization, reporting, and innovation — with a direct impact on client success and retail sales outcomes.

For this role we prefer that candidates are based out of the following states: AL, AR, AZ, CT, FL, GA, IA, IL, IN, KS, KY, MD, MN, MO, MS, NV, NC, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, or WI.

• Execute and optimize programmatic advertising campaigns on retail media platforms, including Amazon DSP and The Trade Desk.
• Support full-funnel retail strategies that align with sales goals across awareness, consideration, and conversion stages.
• Collaborate with cross-functional teams (e.g., search, shopper marketing, sales) to ensure campaign integration within retail ecosystems.
• Champion the Harvest Group values in delivering excellence to the brands we partner with across the business
• Monitor campaign performance and leverage advanced retailer analytics tools like Amazon Marketing Cloud (AMC) to synthesize insights and recommendations
• Activate custom audiences and refine audience strategies using first-party and clean room data.
• Contribute to media plan development, pacing, and in-flight adjustments with a commerce-first mindset.
• Assist in maintaining strong relationships with retail platforms and vendor partners.
• Stay current on retail media trends, retailer-specific advertising opportunities, and evolving platform capabilities.

• 2-4 years of experience in retail media, with a minimum of 2 years of experience in programmatic advertising as part of such, with a focus on commerce-driven strategies and measurable business outcomes.
• Hands-on experience with Amazon DSP or similar retail-focused DSPs (e.g., Walmart DSP, The Trade Desk, Criteo Commerce Max).
• Proven ability to manage end-to-end campaign execution, including setup, audience targeting, optimizations, and reporting within a retail media context.
• Exposure to advanced measurement tools or clean rooms (e.g., Amazon Marketing Cloud, TTD REDs) preferred.
• Working knowledge of how digital media directly impacts retailer-specific KPIs such as ROAS, TACoS, and new-to-brand…