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Job Description & How to Apply Below
Rome, Milan, or Manchester-based
• Full-time
•
Reports to:
General Manager
This role requires relocation to Manchester, UK
Package:
Competitive base + performance bonus + equity potential
Own the market. Build the business.
Hairburst sits where beauty meets wellbeing
We design effective, habit-forming hair growth solutions and the experiences that keep customers coming back. Clear routines, measurable results, products that earn a permanent spot in the bathroom.
We're owner-operators. In 2014 our founders launched Hairburst with £4k; in 2021 the brand joined a FTSE-100 group (JD Sports); in 2023 the founders bought back 100% to build the company we always wanted to run.
Our first chapter took us from a tiny start-up into a global, social-first beauty brand. Today you'll find us in Boots, Superdrug and Holland & Barrett, on marketplaces and DTC, backed by a loyal community of over 1 million customers.
Now we're building the infrastructure for what comes next. The Growth Studio brings brand, creative, performance, CRM, data, retail and marketplace into one room. Not as departments reporting up, but as collaborators solving the same problem. Weekly working sessions. One plan. Shared dashboards. AI accelerates the testing and sharpens the targeting, so you get campaign-ready ammunition without waiting for decisions from HQ.
Subscription economics that scale. Regional teams with real ownership. Craft and speed at the same time.
Hairburst is the first brand. It won't be the last.
Why this role, why now
Italy is a €1m business today with potential to reach €5-10m in 18‑24 months. We're established in retail and marketplaces, but there's significant headroom: stronger DTC, subscription economics, creator partnerships, and proper localisation across beauty and wellness.
We need someone who can run it like it's theirs. Full P&L ownership, clear commercial mandate, real freedom to build the business properly for this market.
You’ll be based in Manchester, UK, embedded with the Growth Studio and leadership team. This gives you faster decisions, better support, and direct access to the specialists who’ll help you win. We’re looking for someone with deep knowledge of Italy (the market, the language, the culture) who’s ready to relocate to scale it from here.
We’re open to operators who have run regions, channels, or categories in consumer brands, and to top‑tier consultants looking for their first shot question isn’t your background. It’s whether you know this market and can show us how you’d build it.
This isn’t a country manager role where you execute plans from head office. You set the strategy, make the commercial calls, own the results. The Growth Studio backs you with specialists, but you run the market.
We back potential over pedigree. If you’ve been running a region, channel, or category and you’re ready to step up to full country ownership, we want to talk.
The mandate
Own the P&L. Full commercial ownership: revenue, margin, cash. You set targets, allocate spend, make trade‑offs.
Set the strategy. Market positioning, channel priorities, pricing, promotional calendar, partnerships. You decide what wins here.
Drive commercial momentum. Build velocity across DTC, marketplaces (Amazon, local platforms), retail (negotiate listings, promotional plans, in‑store activation), and subscription.
Make the market work. Localisation: product, packaging, claims, content. Market‑specific activations, creator and influencer strategy, PR, partnerships. You know what resonates locally.
Run the operating rhythm. Weekly trading reviews, monthly forecasts, clear dashboards. Fast decisions with the Growth Studio, not through layers.
Manage cash and stock. Demand planning, inventory health, working capital. No surprises, no stock‑outs, no dead inventory.
Build selectively. Hire key people when needed (marketplace lead, brand manager, retail coordinator). Small team, high output.
Partner with the Growth Studio. Weekly sessions with brand, creative, performance, CRM, data, retail and marketplace specialists. They give you the ammunition; you make the calls.
What success looks like (12…
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