Business Development Executive​/Telemarketing

B2B Telemarketing / Lead Generation Executive / List Building Fixed Term – 6 Months Martek Marine Limited, Adwick Park, Rotherham S63 5AB

Location:

Rotherham - you should be based within an easy commute of the head office / S63 5AB
Summary

We are looking for a confident and commercially minded B2B Telemarketing / Lead Generation Executive to support our sales lead with outbound calling activity, list building, list cleansing and creating organisational charts based on desk research.

Daily, you will be working through a list of organisations making professional outbound calls, asking a set of clear qualifying questions using a pre-prepared script, recording accurate information, and following a defined process based on the outcome of each conversation.

The list is not fully formed so part of your day will also be spent researching, and building your list for the next day. With this in mind, a good working understanding of list research and list building will be critical to your success.

The role would suit someone who genuinely enjoys speaking to people on the telephone, is comfortable making outbound calls, asking questions, building networks and documenting their findings, and has the diligence, resilience and attention to detail needed to work through a structured sales process properly.

This is not a loose or unstructured sales role. We need someone who can follow a process, think logically, communicate clearly and represent the business professionally.

• Making outbound calls to businesses from a provided contact list.
• Organically build call lists based on desk research using our inhouse industry databases, Linked In and other search engines
• Speaking professionally with decision makers, influencers and gatekeepers.
• Using a pre-prepared script to ask basic qualifying questions.
• Recording call outcomes and relevant information accurately.
• Following a clear next-step process based on the information gathered.
• Identifying potential sales opportunities for the sales lead to progress.
• Booking appointments, follow-up calls or passing qualified information to the sales lead where appropriate.
• Updating the CRM, spreadsheet or call tracking system with accurate notes.
• Managing call-backs and follow-up activity diligently.
• Working through daily targets and activity expectations.
• Communicating clearly with the sales lead and wider team.
• Raising any useful market feedback, objections or common responses heard during calls.
• Maintaining a professional, persistent and positive approach throughout the day.

We are looking for someone who is practical, focused and industrious.

You do not need to be a high-pressure salesperson, but you do need to be confident on the phone, able to hold a professional conversation, and comfortable making repeated outbound calls in a B2B environment, and using every opportunity to expand our reach into our target organisations,

The successful candidate will be:

• Someone who genuinely enjoys working on the telephone.
• Is a diligent list researcher and list builder with a methodical approach to working
• A clear and confident communicator.
• Hardworking, reliable and self-motivated.
• Persistent without being pushy.
• Able to navigate gatekeepers professionally.
• Logical and able to follow a set process.
• Detail-focused and accurate in recording information.
• Comfortable asking questions and listening carefully to the answers.
• IT savvy and able to update databases accurately.
• Curious enough to spot useful information in conversations.
• Coachable and open to feedback.

The successful candidate should have:

• A minimum of 12 months’ experience in a B2B telephone-based role
• Experience in telemarketing, lead generation, appointment setting, researching, business development or telesales.
• Experience making outbound calls to business contacts.
• Experience speaking with gatekeepers and trying to reach decision makers.
• Experience using a CRM, spreadsheet or similar system to record call notes and outcomes.
• A good understanding of professional B2B telephone etiquette.
• Able to research methodically using data sets and common research tools.

It would be useful, but not essential,…