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Tag Management Specialist

Job in 3090, Rotterdam, South Holland, Netherlands
Listing for: TreeHouse NL
Full Time position
Listed on 2026-09-18
Job specializations:
  • IT/Tech
    Data Analyst, Digital Marketing
Salary/Wage Range or Industry Benchmark: 65000 - 90000 EUR Yearly EUR 65000.00 90000.00 YEAR
Job Description & How to Apply Below

Technical Web Analyst & CDP Lead (Tealium)

Rotterdam (Blaak) - 40 uur - Impact on millions of users

The challenge is moving beyond basic tracking. Are you ready to own the architecture that fuels the Netherlands' largest housing platforms?

The Role in a Nutshell

At Pararius and Huurwoningen.nl, data isn’t just a report; it’s our engine. We are looking for a Tag Management & CDP Specialist who wants to transition from 'just implementation' to 'strategic ownership'. You won't just be placing tags; you will be the architect of our Tealium environment (iQ, Event Stream, and Audience Stream) and the driving force behind our Server-Side tracking transition.

Why this is your next step:
  • Complete Ownership: You are the 'boss' of our Tealium/CDP stack. From vision to execution, you decide the roadmap.
  • High Impact: Your work directly affects the user experience of millions of house hunters.
  • Cutting Edge: We’re moving full-speed into Server-Side tracking and CDP-driven personalization. No legacy maintenance, but building for the future.
  • Multidisciplinary Power: You work alongside Data Engineers, Analysts, and Product Owners who actually understand what you do.
What you’ll be doing:
  • Architecting the CDP: Leading the integration of Audience Stream to create a truly personalized 360-degree user view.
  • Advanced Tagging: Designing complex Client- and Server-Side tagging structures that are robust and privacy-proof.
  • Bridge the Gap: You’re the technical partner for the CRO, Marketing and Product teams, translating business ambitions into flawless data infrastructure.
Who you are:
  • You eat, sleep, and breathe Customer Data Platforms (Tealium is a huge plus, but Adobe or Segment experience works too).
  • You have a clear vision on GA4 and the transition to Server-Side tracking.
  • You are a communicator. You can explain the 'why' behind a data layer to a Product Owner without losing them in jargon.
  • You take ownership. If the tracking breaks, you’re already on it before anyone notices.
What’s in it for you?
  • A high-end laptop to work with.
  • Enthusiastic, motivated, and fun colleagues to work with, in an inspiring office with a stunning view of Blaak, Rotterdam.
  • A non-corporate organization characterized by an informal culture and short lines of communication.
  • Communal lunches, fun team outings, and a beer or two on Friday afternoons to kick off the weekend.
  • Discounts on sports memberships through Urban Sports Club and a weekly bootcamp every Tuesday afternoon.
  • A solid pension plan where we cover 70% of the costs.
  • A market-competitive salary with growth opportunities and a dedicated budget for your professional training.
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