Interim Marketing Manager EMEA

Marketing Manager - 6 months Fixed-Term Contract

Remote, United Kingdom / Remote, Germany / Rotterdam, South Holland, Netherlands

Marketing – Corporate Marketing / Full Time Fixed-Term contract / Remote

As Marketing Manager EMEA
, you will drive demand generation and support business growth by developing and executing marketing initiatives tailored to the priorities, target markets, and strategic accounts across the region.

Working closely with EMEA Sales and senior stakeholders, you will translate business objectives into impactful marketing programs, combining Account-Based Marketing (ABM), integrated campaigns, events, content, and multi-channel demand generation to engage target audiences and contribute to pipeline growth.

Operating across multiple markets and cultures, this is a highly collaborative and visible role. You will build strong relationships across the business and be comfortable presenting, exchanging ideas, challenging constructively, and providing marketing advice to C-Suite and Head-of-level stakeholders
.

This position is a 6 months fixed-term maternity leave cover
. You will ensure continuity of EMEA marketing activities during the leave period.

• Own the execution of EMEA marketing plans and campaigns aligned with regional business priorities, target markets, and pipeline objectives
• Partner closely with Sales leadership to understand market opportunities, customer needs, and commercial priorities and translate them into actionable marketing initiatives
• Balance regional consistency with the specific needs and maturity of individual EMEA markets
• Adapt global campaigns, content, and messaging to maximize relevance and impact across priority markets
• Strengthen Valiantys' positioning as a trusted transformation partner through differentiated and customer-focused marketing

• Develop and execute ABM initiatives targeting strategic accounts and priority segments across EMEA in close partnership with Sales
• Build account-specific or account-cluster marketing plans based on customer challenges, buying signals, stakeholder profiles, and commercial opportunities
• Orchestrate personalized content, campaigns, executive events, and engagement tactics across the customer journey
• Partner with Sales to deepen engagement within target accounts, support opportunity progression, and strengthen relationships with key decision-makers
• Measure account engagement and contribution to pipeline, using insights to continuously refine ABM strategies

• Plan and execute integrated campaigns and events across EMEA, including trade shows, executive events, webinars, partner activities, and customer programs
• Manage multi-channel demand generation across email, paid media, social media, content, and other relevant channels
• Create and localize content and messaging according to market needs while maintaining consistency with the Valiantys brand
• Coordinate with Practices, Delivery, Product/Solution Marketing, and Corporate Marketing teams to support go-to-market priorities
• Manage relationships with agencies, event organizers, Atlassian, and other external partners when relevant

• Build trusted relationships with Sales leaders, Practice leaders, Delivery teams, and senior stakeholders across EMEA
• Act as a marketing advisor to regional leadership, providing recommendations based on market trends, customer insights, campaign performance, and commercial priorities
• Confidently present marketing plans, results, insights, and recommendations to C-level, General Manager and/or Directors-level stakeholders
• Navigate different markets, cultures, stakeholder expectations, and business priorities to create alignment and drive execution
• Share market and customer insights across teams to continuously improve positioning, campaigns, and go-to-market activities

• Track performance against key indicators including engagement, leads, target-account engagement, pipeline contribution, and conversion
• Use CRM, marketing automation, and analytics tools to monitor effectiveness and identify opportunities for…