Marketing Strategy & Governance

The California Lottery is looking for a strategic, collaborative, and solutions-driven professional to lead one of the most important and evolving areas in marketing: contract strategy & governance and marketing procurement excellence. If you’re energized by creating structure where there is complexity, guiding high-impact marketing partnerships, and championing best practices that elevate how a statewide brand operates—this role is for you.

As the Senior Marketing Specialist (SMS) of Contract Strategy & Governance, you will serve as the division’s high-level independent marketing strategist and lead advisor on:

• Procurement strategy for advertising agencies and other marketing contracts
• Contract governance and operational frameworks
• Compliance, audit readiness, and risk mitigation

• Develop and steward the division-wide contract governance framework
• Guide and support complex, high-profile marketing procurements from concept to execution
• Create and refine vendor scorecards, KPIs, dashboards, and performance tools
• Monitor risks, ensure compliance, and maintain audit-ready documentation
• Provide continuity, support, and strategic oversight for major marketing RFPs
• Serve as an advisor to executives, managers, SMEs, procurement partners, and external agencies

You may be a great fit if you have:

• Experience and understanding of marketing/marketing operations, procurements, and contract management
• Experience leading complex, multi-stakeholder marketing or professional-service procurements
• A strong foundation in governance, project management, compliance, or vendor performance management
• Comfort developing strategic frameworks and operational playbooks
• Ability to navigate cross-functional environments with diplomacy and influence
• A passion for operational excellence—and a talent for turning ambiguity into clarity

• Experience and understanding of marketing/marketing operations, procurements, and contract management
• Experience leading complex, multi-stakeholder marketing or professional-service procurements
• A strong foundation in governance, project management, compliance, or vendor performance management
• Comfort developing strategic frameworks and operational playbooks
• Ability to navigate cross-functional environments with diplomacy and influence
• A passion for operational excellence—and a talent for turning ambiguity into clarity

If you’re inspired by structure, strategy, collaboration, and making an operational impact -- this is your opportunity to lead a vital function within the California Lottery’s Marketing Division.

You will find additional information about the job in the Duty Statement.

This position is headquartered Sacramento and is eligible for a hybrid telework schedule. Employees must be able to report to their assigned headquarters office as assigned. Travel expense to and from the assigned headquarters are the responsibility of the employee. Eligibility for telework requires the employee to reside in California per California Government Code Section 14200 which states: “telecommuting means the partial or total substitution of computers or telecommunication technologies, or both, for the commute to work by employees residing in California.

• Schedule:
  
  Monday – Friday, 8:00am to 5:00pm with the potential for occasional extended hours during procurements or major contract activities
• Travel:
  Occasional travel for agency meetings or procurement-related events.
• Other:
  Must maintain confidentiality and adhere to state procurement regulations.

• Proven ability to perform highly complex and sensitive…