Marketing Coordinator

Cooke is a global seafood company with operations in North America, Europe, South America and Australia. Our company’s success is driven by our dynamic, highly skilled, and innovative management team, supported by dedicated employees who live in coastal communities and contribute to the local area’s economy and sense of community.

True North Seafood is Cooke's consumer brand with a premium positioning in North America, in both retail and food service. True North Seafood is the go-to brand for trusted seafood – our main priority is to bring our consumers closer to the source.

As a result of our robust growth, we are looking for a Marketing Coordinator with a passion for marketing to join our team in our Saint John, NB office. This role is the organizational hub of the marketing team – supporting the execution and coordination of initiatives across both Retail and Food service channels, leading day-to-day management of social media content and customer-facing collateral, and helping projects move efficiently from concept to completion while maintaining brand consistency and operational excellence.

This position offers an excellent opportunity for an ambitious marketing professional who is eager to expand their skills, take ownership of projects, and grow within a dynamic marketing team. Success in this role will require energy, enthusiasm, and a positive, entrepreneurial attitude, along with strong communication, time management, and collaboration skills at all levels of the organization.

• Support the design, development and delivery of marketing collateral, including sell sheets, brochures, website content and presentations.
• Conduct quality assurance reviews of marketing materials to ensure accuracy, grammar, formatting and brand compliance.
• Lead the ongoing management and oversight of promotional content.
• Facilitate successful customer interactions and tours, including coordination of meetings, customer cuttings/tastings and overall experience management (POS, gift planning, etc.).
• Maintain marketing project trackers, timelines and status updates.

• Maintain organized digital asset libraries and SharePoint folders, ensuring materials are current, accessible and properly archived.
• Manage version control and distribution of marketing resources.
• Support the development of the digital strategy internally and with external partners.

• Manage administrative functions for the marketing team, including PO creation, budget tracking and POS sourcing.
• Manage merchandise and apparel programs, including inventory tracking and brand/budget alignment.
• Support the coordination of domestic and international shipments, including samples, POS and tradeshow collateral.
• Assist in the management and execution of internal and external events.
• Conduct market research and deliver recommendations to optimize marketing activities.
• Lead the development and delivery of a monthly internal newsletter sharing market information and insights.

• Provide marketing support across various sub-brands and lead special projects as assigned.
• Lead initiatives that support operational excellence for the Marketing team, including continuous improvement, process development and documentation.

• Post-secondary certificate or degree in marketing, communications, commerce or a related field.
• Event planning, food industry and project management experience are considered an asset.
• Advanced knowledge of digital platforms, social media (Linked In, Facebook, Instagram) and MS Office/MS Suite.
• Excellent written communication and proof-reading skills.
• Excellent organizational skills – detail-oriented,…