VP of Strategic Accounts

General Summary

The Vice President of Strategic Accounts is a senior commercial leader responsible for developing, leading, and executing a comprehensive strategic account strategy across key national, regional, vertical, and enterprise-level customers within the Commercial AV/IT industry. This role oversees Strategic Account Managers and National Account Managers, managing high-value executive relationships and enterprise opportunities while driving revenue growth, market influence, and long‑term partnerships.

This executive will shape and execute a multi‑year strategic roadmap to ensure the organization is structured for sustainable growth and market leadership. The VP partners closely with internal stakeholders—Marketing, Product Management, Engineering, and other divisions—to deliver customer value, accelerate opportunity creation, and position the company as a trusted strategic partner to key accounts and global integrators.

• Lead, mentor, and develop geographically dispersed Strategic Account and National Account teams with a focus on coaching, accountability, and performance management.
• Define and execute a long‑term strategic account vision and scalable organizational roadmap, including new roles and functions essential to growth.
• Develop quarterly strategic plans and monthly forecasts for team and individual contributors.
• Establish performance metrics, forecasting models, and governance structures to ensure consistent execution across all strategic accounts.

• Oversee teams managing end‑user relationships in key verticals (corporate enterprise, education, government, healthcare, hospitality, etc.).
• Drive deep engagement with strategic customers to influence specifications, expand solution adoption, and grow long‑term partnerships.
• Ensure strategic account plans are comprehensive, data‑driven, and aligned with multi‑year revenue objectives.
• Maintain direct oversight and executive sponsorship of top‑tier accounts and national enterprise customers.

• Lead the National Accounts team supporting large integrators with national/global footprints.
• Strengthen high‑level relationships with executive stakeholders inside major integrators.
• Develop and execute programs that ensure alignment‑solution design support, training, technical resources, and demand‑generation initiatives.

• Work closely with Marketing, Product Management, Engineering, and other divisions to deliver coordinated strategy execution.
• Provide structured feedback on end‑user trends, vertical opportunities, and competitive threats.
• Collaborate on vertical‑specific campaigns, events, and ABM programs tailored for strategic accounts.

• Deliver timely, accurate reports on strategic account activity, pipeline health, major opportunities, and market trends.
• Maintain high standards of CRM discipline, forecasting rigor, and sales reporting.
• Present strategic account insights and performance updates to executive leadership.

• Serve as an executive sponsor for top strategic customers and high‑value integrator relationships.
• Lead executive business reviews (EBRs/QBRs) and represent the organization at industry conferences and partner events.
• Support escalation efforts and ensure high standards of customer responsiveness and service excellence.

• Deep working knowledge of Audio Visual solutions, AV/IT ecosystems, and related sales channels.
• Proven track record driving multimillion‑dollar revenue growth and large account expansion strategies
• Strong executive presence with ability to influence senior leaders at global customer and integrator organizations.
• Excellent relationship‑building, negotiation, and strategic planning skills.
• Proven ability to develop and execute enterprise‑level account strategies and lead complex sales cycles.
• Strong proficiency with Microsoft Office (Word, Excel, Outlook, PowerPoint, Teams).
• Demonstrated ability to balance strategic thinking with hands‑on execution.
• Highly organized…