Brand Ambassador

Allianz Field, 400 Snelling Avenue North, Saint Paul, Minnesota, United States of America

Posted Thursday, December 18, 2025 at 6:00 AM

Who We Are:

Minnesota United FC (MNUFC) is a professional soccer club competing in Major League Soccer (MLS), the top tier of soccer in North America. As a club driven by passion and community, we operate under the oversight of the U.S. Soccer Federation, a member of FIFA. Our headquarters are in Golden Valley, MN, with soccer operations based at the MNUFC Training Center in Blaine.

On matchdays, we call Allianz Field in St. Paul home—one of the premier soccer-specific stadiums in the country.

Position:

The Brand Ambassador role is part of the Marketing & Communications department with Minnesota United FC (MNUFC), a sports business located in the Twin Cities area of Minnesota and member of Major League Soccer (MLS), the top tier soccer league in North America.

Position Summary:

Our purpose has been fully focused on growing and improving its surrounding communities through the world’s game. As a Brand Ambassador, you will play a pivotal role in representing our team, engaging with fans and community members. You will be responsible for creating a positive and energetic atmosphere on game days, various events, promoting team initiatives, and assisting with promotional activities.

We are looking for enthusiastic individuals to join our Brand Ambassador Team!
This is a part-time role reporting to the Experiential Marketing Coordinator and Manager, Experiential Marketing & Matchday Presentation.

Why You’ll Love It Here:

At MNUFC, we believe that people matter and that every event is an opportunity to create something special. We sweat the details to deliver unforgettable experiences, nurture relationships to bring people together, and lead with empathy to ensure every guest feels valued. We tackle adversity with a problem‑solving mindset and celebrate together. If you’re passionate about crafting meaningful experiences and thrive in a fast‑paced, collaborative environment, we’d love to have you on our team.

What You’ll Do:

• Act as a Brand Ambassador for Minnesota United FC, representing the MNUFC brand in a positive, knowledgeable manner.
• Attend a diverse array of MNUFC and MNUFC2 games, year‑round community events, including local festivals, youth soccer tournaments, parades, watch parties, and more.
• Work in cooperation with the MNUFC Marketing, Community Relations, Community Partnerships, Ticket Sales, and Special Events Departments to ensure the successful execution of events.
• Proactively engage with fans at MNUFC & MNUFC2 matches and events
• Collaborate with Live Production team with the execution of match day and events from start to finish including but not limited to: load in/out, coordinating games and activities, running contests and sweepstakes, setting up and breaking down equipment such as tents, tables, sound equipment, inflatable, and more.
• Maintain and track inventory of game presentation/event props, merchandise, and giveaway items.
• Act as a mascot handler during MNUFC game days and events, enhancing the guest experience by taking photos for fans, assisting with mascot timelines, and upholding mascot safety.

What You’ll Bring:

• Passion for growing the game of soccer in the Twin Cities and state of Minnesota.
• A positive, professional demeanor in communication, appearance, and interactions with guests.
• Ability to thrive in a fast‑paced environment and think on your feet.
• Innovative, forward‑thinking, and proactive in solving challenges and enhancing event experiences.
• Highly organized with strong follow‑through and a sharp eye for details.
• Excellent interpersonal and relationship building skills.
• Bilingual skills a plus.

Requirements:

• Ability to work flexible hours including evenings, weekends, and potential holidays as needed, including a majority of MNUFC (St. Paul, MN) and MNUFC2 (Blaine, MN) home games.
• Able to work 4 shifts during World Cup Activations (June - Twin Cities), at least 2 shifts at USA CUP (July - Blaine, MN), and at least 3 shifts at the Minnesota State Fair (August/September - St. Paul, MN)
• Ability to lift and move up to 50 lbs. as needed.
• Must…