Communications Coordinator

Saint Paul Area Association of Realtors – Communications Coordinator

Saint Paul, MN – Onsite

About SPAAR

The Saint Paul Area Association of REALTORS® (SPAAR) is a dynamic membership organization serving real estate professionals by providing resources, advocacy, and education to promote ethical and successful real estate practices. We are seeking a creative and detail-oriented Communications Coordinator to help tell our story, elevate our brand, and connect with members through compelling digital and traditional marketing strategies.

Position Summary

The Communications Coordinator supports the overall communications strategy for SPAAR. Working under the Communications Director, the role coordinates and creates content across multiple platforms—including social media, the association’s website, blogs, videos, and podcasts—enhancing SPAAR’s visibility, engagement, and member experience.

Key Responsibilities Digital Marketing & Social Media

• Develop and implement monthly content calendars.
• Write, design, and schedule engaging posts that align with SPAAR’s brand voice.
• Monitor social media analytics and engagement, adjusting strategies as needed.
• Stay current with digital marketing trends and best practices.

Website & Email Communications

• Update and maintain SPAAR’s website content for accuracy, timeliness, and visual appeal.
• Collaborate with staff to post announcements, event information, and news items.
• Assist in creating and distributing e‑newsletters and targeted email campaigns.
• Ensure consistent brand messaging and user‑friendly web navigation.
• Use AP style; proficient in spelling and grammar.
• Follow and maintain SPAAR brand standards.

Graphic Design & Branding

• Create visual materials such as flyers, social graphics, infographics, digital and print ads, and event materials.
• Maintain brand consistency across all marketing collateral.
• Support staff with templates and branded materials for events and programs.
• Assist with website-related marketing opportunities and template creation.

Content Creation & Writing

• Collaborate with internal teams and members to source stories and testimonials.
• Ensure tone, grammar, and style align with SPAAR’s brand standards.

Video & Podcast Production

• Plan, script, record, and edit short videos highlighting SPAAR programs, events, and member stories.
• Coordinate and produce SPAAR’s podcasts and videos, including scheduling guests, editing audio and video, and promoting episodes.
• Manage video and audio archives, ensuring organized storage and reuse opportunities.

Administrative & Team Support

• Support the Marketing and Communications team with various projects and event logistics as needed.
• Maintain digital asset libraries (photos, logos, templates, etc.).
• Perform other duties as assigned to support SPAAR’s mission and operations.

Qualifications Required

• Bachelor’s degree in marketing, communications, journalism, graphic design, or a related field—or equivalent work experience.
• Experience in marketing, communications, or digital media.
• Strong writing and editing skills with attention to detail and brand consistency.
• Proficiency with Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere, Audition), or similar tools.
• Experience with website content management systems (e.g., Word Press, Squarespace).
• Familiarity with social media management tools (e.g., Hootsuite, Later, Meta Business Suite).
• Basic photography, videography, and audio editing skills.

Required Skills & Attributes

• Creative thinker with strong visual storytelling ability.
• Organized and able to manage multiple projects and deadlines.
• Collaborative team player who also works well independently.
• Strong interpersonal and communication skills.
• Adaptable to new technologies and marketing tools.

SPAAR is an Equal Opportunity Employer. We are committed to fostering an inclusive, diverse, and welcoming workplace where all individuals are treated with respect and dignity. Employment decisions are based on qualifications, merit, and the needs of the organization.

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