Email and Marketing Automation Manager

Our client, a leading organization in the healthcare and distribution industry, is seeking an Email and Marketing Automation Manager to join their team. As an Email and Marketing Automation Manager, you will be part of the Marketing Department supporting the marketing and sales teams. The ideal candidate will have strong leadership skills, excellent communication, and a proactive mindset, which will align successfully in the organization.

Job Title: Email and Marketing Automation Manager

Location: Remote (St. Paul, MN)

Pay Rate: $60.00/hour

Shift: Monday - Friday; 8:00AM - 4:30PM

• Lead the development and execution of email marketing campaigns across multiple audiences and segments.
• Build and optimize automated customer journeys including lead nurture, onboarding, product education, cross-sell/upsell, re-engagement, retention, and event follow-up.
• Manage audience segmentation based on behavior, engagement, lifecycle stage, and customer data.
• Provide daily work direction to team members, assign campaign tasks, review builds, and ensure timely delivery.
• Maintain campaign quality through rigorous QA testing and monitor deliverability and database health.

• 7+ years of experience in email marketing, lifecycle marketing, marketing automation, or CRM.
• Hands-on experience with Hub Spot Marketing Hub, including workflows, lists, segmentation, lead scoring, and campaign reporting.
• Proven ability to manage complex email programs and automated journeys for diverse audiences.
• Strong understanding of email KPIs, deliverability, and database health management.
• Ability to analyze campaign data and translate insights into actionable recommendations.

• Opportunity to work remotely with a dynamic team in a fast-paced environment.
• Engage in impactful projects supporting various customer segments.
• Develop your skills in marketing automation and CRM platforms.
• Collaborate with cross-functional teams to achieve business objectives.
• Be part of a forward-thinking organization committed to innovation and growth.

• Medical and Prescription Drug Plans
• Dental Plan
• Supplemental Life Insurance
• Short Term Disability Insurance
• 401(k)

Manpower Group is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of Manpower Group and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.