Regional Sales Manager

Be part of something bigger!

As the world and the way people live is changing, we at Bekaert believe it’s our responsibility to contribute to finding new solutions for the future. With a 140+ year old heritage of excellence, innovation, and a future-focused mindset, we strive to create value for our customers and society. We aim to do this through innovative solutions and sustainable practices. We are committed to pushing the boundaries of steel wire transformation and coatings whilst also leveraging our expertise to develop innovative solutions with new materials and services in a safe, smart, and sustainable way.

Our focus extends to markets such as new mobility, low‑carbon construction, and green energy.

As a dynamic and growing company with over 19 000 employees worldwide, 75 nationalities, a retention rate above 90% and € 3,7 billion in combined revenue in 2025, we are looking for someone like you.

This is an opportunity for a self-starter who wants to build a market, win new customers, grow market share, and directly influence regional business performance. The position reports to the Segment Leader – Energy & Utilities, North America. The territory includes the South-Central United States, with a focus on Texas, Colorado, Kansas, Oklahoma, New Mexico, Louisiana, Arkansas, and Missouri. Candidates based within the region are preferred.

• Identify, pursue, and convert new business opportunities into profitable sales.
• Develop and execute a regional growth strategy to expand market presence, customer relationships, and market share.
• Proactively identify emerging market trends, customer needs, and competitive opportunities.
• Launch new products and solutions to address customer requirements and unlock incremental revenue.
• Manage the regional business with an entrepreneurial mindset and accountability for revenue, profitability, and annual sales targets.
• Develop and execute territory plans that deliver sustainable growth and meet or exceed sales budgets.
• Apply value‑based selling and disciplined pricing strategies to achieve segment gross margin expectations.
• Lead customer negotiations, defend value, and balance commercial competitiveness with profitability.
• Acquire new customers while expanding and protecting existing accounts.
• Develop relationships with key decision‑makers and understand customer business priorities, purchasing strategies, and technical requirements.
• Coordinate with internal teams to deliver responsive customer service and strengthen long‑term partnerships.
• Resolve customer issues in collaboration with manufacturing, quality, and operational teams.
• Analyze market data, identify sales opportunities, and translate insights into actionable growth plans.
• Monitor competitor activity, pricing trends, and changes in customer demand.
• Maintain accurate forecasts, sales reports, account plans, and territory activity records.
• Partner with marketing, operations, and technical teams to develop customer‑specific solutions and support successful product launches.
• Manage travel and entertainment expenses in line with budget expectations.

• Strong commercial judgment, including pricing, margin management, and value‑based selling.
• Ability to analyze market information and translate insights into actionable sales strategies.
• Excellent communication, presentation, relationship‑building, and negotiation skills.
• Strong organizational skills, including forecasting, territory planning, and pipeline management.
• Self‑motivation, resilience, competitiveness, and a demonstrated desire to win.

• At least 2–3 years of sales experience, ideally in B2B, industrial, technical, or solution‑based selling.
• Demonstrated ability to generate new business,…