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Director, CRM Strategy and Operations

Job in Salt Lake City, Salt Lake County, Utah, 84193, USA
Listing for: eBay
Full Time position
Listed on 2025-12-20
Job specializations:
  • Business
    Data Analyst, Business Systems/ Tech Analyst, CRM System
  • IT/Tech
    Data Analyst, Business Systems/ Tech Analyst, Data Science Manager, CRM System
Job Description & How to Apply Below

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

Director of Global CRM Strategy + Operations (L28)

At eBay, we’re more than a global ecommerce leader – we’re redefining how the world shops and sells. Our marketplace connects millions of buyers and sellers across 190+ markets, creating opportunity, sustainability, and meaningful human connection through commerce.

We put our customers first, champion authenticity, and welcome bold ideas. Every eBayer brings their unique self to work, helping us build a more inclusive and innovative future for global ecommerce.

About the Team

The Global CRM organization drives personalized, data-driven engagement with millions of users worldwide through email, push notifications, in-product messaging, and more. As Director of Global CRM Strategy + Operations, you’ll report to the Global Head of CRM and join a team of passionate, world-class marketers who are redefining what customer relationship management means at global scale.

About the Opportunity

We’re seeking a visionary, highly strategic marketing leader to shape the future of CRM  this highly visible, transformational role, you will help shape and lead initiatives and operations that are central to our success. You will take ownership of high-priority projects and ensure the team delivers tangible business impact, combining strategic problem solving and hands on leadership.

You’ll drive the global CRM strategy and operational excellence that powers personalized, 1:1 customer experiences – fueled by AI, advanced analytics, and scalable technology. As the CRM organization undergoes a full transformation, you’ll bring the discipline, structure, and strategic rigor to help us move faster, smarter, and more efficiently toward our long-term vision.

You’ll embed directly within the CRM leadership team as a strategic operator and change agent, owning planning, measurement, and execution alignment that accelerates growth, reduces risk, and strengthens the impact of every customer interaction.

Why This Role Matters

This role sits at the intersection of strategy, operations, and innovation, shaping how one of the world’s most trusted ecommerce brands connects with millions of customers every day.

You’ll be a catalyst for transformation, helping eBay deliver on its vision to create meaningful, personalized relationships at global scale. For a bold, strategic and data-driven leader ready to drive impact and redefine what the customer relationship can be – this is your opportunity to make your mark.

What You’ll Lead
  • Partner with senior leaders to prepare strategy updates, business cases, and stakeholder communications, driving alignment within and across the organization.
  • Help define and elevate measurement frameworks that connect CRM performance to business outcomes, including retention, GMB, and customer lifetime value.
  • Help design and operationalize test-and-learn systems that drive experimentation, accountability, and continuous improvement across programs and channels.
  • Identify and scale emerging CRM channels
    , partnering with internal teams and external vendors to test and launch new engagement opportunities.
  • Shape channel strategy by scanning the competitive landscape, anticipating disruption, and future-proofing CRM approaches across markets.
  • Integrate learning agendas into CRM roadmaps
    , transforming insights into scalable strategies that fuel sustainable growth.
  • Drive operational excellence
    , building repeatable processes, tools, and communication rhythms that improve transparency,…
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