Assistant Marketing Manager

Job Summary

Under general direction, responsible for performing professional marketing and sales work of considerable difficulty in attracting and committing professional associations, civic organizations, and leisure visitors to the City of San Antonio's Convention Sports and Entertainment Facilities at various venues. Supports the Marketing Manager and other CSEF leadership in planning and executing campaigns, analyzing data, reporting, and overseeing marketing activities to achieve organizational goals.

Establishes policies and procedures for marketing and sales activities for the Henry

B. Gonzalez Convention Center, Lila Cockrell Theater, Alamodome, and Carver Community Cultural Center. Exercises direct supervision over assigned staff.

Carver Community Cultural Center - 226 N. Hackberry St, San Antonio, TX 78202

8:00 a.m.

- 5:00 p.m.;
Monday - Friday. Schedules may vary with shifts being subject to change due to events and business needs, including early mornings, late nights, weekends, and holiday shift work schedules.

• Creates strategies and executes brand building marketing and promotional activities in support of goals.
• Works with Agency of Record on various marketing initiatives.
• Supervises, trains, and evaluates staff.
• Develops, administers, and coordinates public relations and marketing programs related to CSEF venues and initiatives.
• Actively collaborates with leadership on artistic programming and seasonal planning.
• Attends all internal programming/marketing meetings, including bi-weekly meetings with CSEF marketing and Communications Managers.
• Serves on the Carver Development Board Marketing Committee, and serves as lead on marketing for Cavalcade, Carver Development Board Golf Tournament, The Big Give and Giving Tuesday.
• Enforces administrative policies and reporting procedures to assure that all activities contribute effectively to the sales effort.
• Establishes and maintains lines of communication with representatives of current and newly formed organizations with CSEF potential.
• Prepares and distributes promotional literature to secure the interest and to inform organizations of San Antonio's convention potential.
• Evaluates primary market areas to promote filming in San Antonio.
• Creates and executes multiple program timelines simultaneously in the process of completing marketing, public relations, and/or promotional activities. Reports progress and results of programs.
• Coordinates participation and evaluates specific travel shows according to priority of marketing and show attendance.
• Conducts presentations promoting San Antonio at various industry meetings and travel and trade shows both domestic and international.
• Evaluates response and tracks results of all advertising to assist Marketing Manager in future advertising purchases.
• Prepares presentations for groups and individuals, which illustrate the desirability of San Antonio as a convention site.
• Creates various media content on a daily and weekly basis for newsletters, brochures, individual rack cards, posters, banners, and various social media platforms while utilizing departmental resources to ensure maximum visibility.
• Coordinates printing projects to ensure accuracy and timelines are met.
• Responsible for maintaining and updating all CSEF websites for accuracy and functionality.
• As needed, represent the Carver Community Culture Center as a media spokesperson with collaboration with CSEF's communications manager.
• Ensures the photographic and video documentation of various events and programs hosted at various CSEF locations.
• Meets with organization executive planners and escorts them on-site inspections of hotels, meeting facilities, and visitor attractions.
• Performs related duties and fulfills responsibilities as required.

• Bachelor's Degree from an accredited college or university.
• Four (4) years of experience in marketing, management, association management, hotel management or tourism.

• Four years of experience in managing social media channels, including content planning, scheduling, engagement, and performance tracking across platforms (Instagram, Facebook, X, Tik Tok, Linked In, and You Tube).
• Understanding of social media best practices, audience growth strategies, and platform analytics.
• Hands‑on experience with event marketing, including on‑site support, content capture, day‑of coordination, and post‑event recap materials.
• Basic video editing skills in any standard software (e.g., iMovie, Cap Cut, Adobe Premiere Rush, Canva video editor, etc.).
• Ability to assist with content production, including short-form video, stories, and behind-the-scenes/event-day footage.

• Applicants are permitted to substitute two years of related full-time experience for one year of higher education; and one year of related higher education for two years of experience in order to meet the minimum requirements of the job.
• Applicants selected for employment must receive…