Senior Marketing Manager
Listed on 2026-01-12
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Marketing / Advertising / PR
Marketing Manager, Event Manager / Planner, Marketing Communications -
Management
Event Manager / Planner
The Outlets at San Clemente is a premier outlet shopping center that is easily accessible from the i-5 freeway off Avenida Vista Hermosa. The beautiful ocean views provide a gorgeous backdrop to the various events held at the Outlets.
The Outlets at San Clemente is providing an exciting opportunity for you to be a part of the creation, development, and implementation of the overall strategic marking and communication direction of the center as the new Senior Marketing Manager
.
- Coordinate and execute an annual marketing plan according to the budget which strategically utilizes all platform programs, supports the corporate objectives, and positively impacts the center's core financial objectives.
- Implement retailer strategies that drive sales.
- Foster relationships with key retail partners.
- Act as a designated lead on assigned events and provide support for all Center events some of which may occur outside of normal working hours.
- Forecast and maximize marketing dollars by analyzing sales performance of the center.
- Coordinate signage and advertising programs to ensure quality and effective use.
- Manage where applicable all marketing work surrounding center renovations, redevelopment, and expansions to ensure effective messaging to the shopper base.
- Assist in driving the growth and engagement of our social media channels as well as data collection, SMS, and Email (subscribers) for the specific centers.
- Coordinate the ongoing development of email database strategy and draft and schedule email blasts accordingly.
- Maintain all sections of the web site and review regularly for accuracy.
- Track success of digital marketing efforts and communicate with the team timely.
- Regularly communicate with tenants to collect offer information, event participation, center promotions, etc.
- In collaboration with General Manager, seek partnership opportunities with potential sponsors or event participants through research and regular outreach.
- Coordinate window displays in vacant suites and update as needed.
- Assist management team with tenant and customer relations and communicate all areas of concern to the General Manager.
- Contribute to the overall well-being of the Center by taking initiative to support all departments which may include tasks not related to this job description.
- Perform special projects and other duties as assigned.
- Bachelor's degree (BA/BS) from a four-year college or university.
- A minimum of 3-5 years related Marketing experience and/or training preferred.
- Strong communication and writing skills.
- Strong leadership skills and abilities.
- Excellent organization and time management skills to meet deadlines.
- Ability to work independently and as part of a team.
- Excellent presentation skills.
- Outstanding customer service and work ethic.
- Exceptional attention to detail.
- Passion for the fashion industry and luxury markets.
- Ability to move from concepts to a concrete expression of ideas and execution.
- Strong focus on end results and success.
- Excellent interpersonal skills.
- Ability to communicate clearly, consistently, and professionally both verbally and in writing.
- Genuine passion and interest for marketing and communications in the commercial real estate industry.
- Extensive experience with MS Office applications is required.
Outlets at San Clemente is an Equal Employment Opportunity employer committed to fostering, cultivating and preserving a culture of diversity and inclusion. We embrace and encourage our employees' differences in age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique.
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