Director, US Brand Strategy & Launch – Neuroscience

Director, US Brand Strategy & Launch – Neuroscience page is loaded## Director, US Brand Strategy & Launch – Neuroscience remote type:
On-Site locations:
US CA San Diegotime type:
Full time posted on:
Posted 2 Days Agojob requisition :
R6336##

Who We Are:

At Neurocrine Biosciences, we pride ourselves on having a strong, inclusive, and positive culture based on our shared purpose and values. We know what it takes to be great, and we are as passionate about our people as we are about our purpose - to relieve suffering for people with great needs.##

What We Do:

Neurocrine Biosciences is a leading neuroscience-focused, biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs. We are dedicated to discovering and developing life-changing treatments for patients with under-addressed neurological, neuroendocrine and neuropsychiatric disorders. The company's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, endometriosis  and uterine fibroids,  as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas.

For three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders because you deserve brave science. For more information, visit , and follow the company on ,  and . (
* in collaboration with Abb Vie*)##

About the Role:

This position will be responsible for all Health Care Professional (HCP) and patient marketing activities for the launch of Neurocrine products in the US. Leads the brand team in the development and execution of marketing strategies and programs, and collaborates closely with cross-functional partners to ensure a successful commercialization in support of business objectives. ## Your Contributions (include, but are not limited to):
* Contributes new ideas and approaches to ensure successful commercialization of new product
* Leads the development and execution of a differentiated cross-functional brand plan, including strategy and tactic development, and budgeting
* Collaborates with commercial analytics team to build market insights and develop pre-launch and launch strategies and education across diverse stakeholder groups to drive growth and strategic direction
* Fosters strong partnerships with strategic marketing, medical affairs, market access, sales, legal, regulatory and other functions to ensure aligned objectives and implementation of brand strategies
* Leads team in development and implementation of innovative HCP and patient programs, including personal and non-personal programs and peer-to-peer HCP education
* Drives creation of US HCP & consumer-facing print and digital materials for field use
* Understands key market trends and competitive environment to drive proactive strategies to maximize brand potential
* Serves as marketing representative on promotional review committee for brand
* Ensures timely and efficient review of promotional materials and complies fully with all legal, regulatory, ethical and company guidelines
* Manages external agencies to ensure successful execution of marketing programs aligned with brand strategic imperatives
* Manages/controls the brand operating budget
* Builds relationships with thought leaders, advocacy groups and local/national organizations as needed to grow industry awareness
* At all times, ensures compliance with all corporate polices, regulations and laws
* Leads, develops, and evaluates team to ensure success in the function
* Other duties as assigned## Requirements:
* BS/BA degree in scientific or business discipline and 15+ years of relevant experience, including 7+ years of strong marketing and/or sales experience in a pharmaceutical market. Experience managing outside agencies (creative & media), design firms, and internal teams to execute brand and strategic marketing direction. In-line brand marketing experience, including commercial launch OR
*…