Senior Director, Product Marketing - IE-IoT

Company:
Qualcomm Technologies, Inc. Job Area

Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group >
Product Marketing

The ideal candidate for this position is an experienced marketing professional with strong technical and IoT business acumen. It requires a comprehensive understanding of managing a holistic 360-degree marketing plan across various channels to drive measurable results. This individual will have demonstrated an aptitude for technology and innovation, established a track‑record of results through problem solving and decision‑making under complex and competing requirements, and demonstrated commitment and perseverance in delivering strategic outcomes.

Strong communicator and inclusive collaborator who can drive creativity and enthusiasm in others and is able to employ unique marketing techniques for complex technologies and a complex business. This person must be a go‑getter and be able to work independently without constant direction.

• Creating, implementing and measuring the success of the IE‑IoT global integrated marketing strategy and activation that will achieve key business objectives and success metrics; including driving the cross‑functional marketing team with 360 campaign execution and development of thought leadership topics
• Tight alignment with BU stakeholders on objectives and desired outcomes
• Drive the development of differentiated positioning and messaging content for Sales, PR, AR, executive presentations, conferences, customer programs, social media, web, traditional visual, written product and technology communication
• Manage development and inventory of content‑rich, high impact marketing assets ranging from industry thought leadership materials to technical product presentations and documentation
• Develop communications materials for the IE‑IoT BU executives
• Oversee marketing budget management for business lines
• Communicating complex IE‑IoT information and marketing strategy to multiple audiences including but not limited to OEM/ODM customers, enterprise and industrial organizations, tech companies, developers, channel partners, media and analysts, investors, and regulators
• Having a great degree of influence over key organizational decisions
• Working independently and with the collaboration of direct reports as needed

• Bachelor's degree and 9+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• Associate's degree or equivalent and 11+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• High school Diploma or equivalent and 13+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
• Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.

• 10+ years product marketing or related work experience
• 7+ years working in a large matrixed organization
• Experience in IoT, solutions, SaaS marketing

• Mastery of marketing, positioning, program development, content creation and execution within a highly technical and matrixed organization.
• Technical background to understand system‑level, hardware, software, and services topics and translate those into concise and persuasive product and technology messaging.
• Track record of leadership, team‑building, and cross‑functional collaboration
• Ability to think and plan globally, but execute locally within key regions, understanding critical marketing, product, and segment details
• Analytical skills: ability to gather integrate and synthesize data
• Building trusting relationships
• Communication: convey information clearly and accurately, choosing the most effective method of delivery; superior communication skills internally and with external press, analysts, customers and ecosystem partners
• Ability to create and drive the “new and different” – create and produce breakthrough ideas, being a visionary, seeing and assessing multiple possible outcomes, have a broad interest and…