Strategic Content Developer; Product Marketing

Position: Strategic Content Developer (Product Marketing)
About Us

Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry’s first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics—all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.

Our Opportunity

Automation Anywhere, a global leader in Agentic Process Automation (APA), is seeking a GTM Content Developer to join the Office of the COO. This is a high-impact role designed for a Product Marketing–skilled storyteller who can translate company and product positioning into customer‑ready content that empowers our sales team to win. In this role, you’ll take core messaging and materials from Marketing and adapt them into tailored pitch decks, proposals, and sales play assets that resonate with different buyers, industries, and customer situations.

You’ll act as the bridge between Marketing and Sales—ensuring every customer‑facing conversation is grounded in value, business outcomes, and differentiation.

Who you’ll report to

This role will report to our VP, Corporate Operations (Office of the COO)

Location

Hybrid role – Regular onsite workdays in our San Jose, CA required

You will make an impact by being responsible for:

• Translating corporate positioning, product messaging, and marketing materials into sales‑cycle‑ready assets (customer pitch decks, proposals, playbooks)

• Developing executive‑ready presentations that emphasize value, outcomes, and competitive differentiation

• Partnering closely with Sales leadership to understand deal cycles and create tailored content for high‑stakes opportunities

• Creating repeatable sales play assets and best practices that scale across regions and industries

• Supporting proposal development with storytelling, solution framing, and business‑case context

• Leveraging customer insights, win/loss learnings, and market data to continuously refine content

• Ensuring messaging consistency while adapting materials for specific buyer personas and verticals

You will be a great fit if you have:

• 6+ years of experience in Product Marketing, Sales Enablement, or Strategic Content Development, with a strong track record supporting enterprise sales cycles

• Proven expertise in curating and adapting product/marketing content into customer‑facing sales presentations and proposals

• Exceptional PowerPoint skills – able to design visually compelling, narrative‑driven decks for executive audiences

• Strong writing and storytelling ability with an emphasis on business value and outcomes

• Deep understanding of SaaS GTM motions and enterprise B2B buyer journeys

• Excellent collaboration skills; able to work cross‑functionally with Marketing, Sales, and Executives

• Comfortable influencing outcomes without direct authority, with strong executive presence

• Strong ability to translate technical/product details into business value

• Experience in technology or SaaS industries preferred

You excel in these key competencies:

• Executive Communication:
You can distill complex ideas into clear, concise messages tailored to senior audiences

• Strategic Thinking:
You connect the dots between high‑level vision and tactical execution, always with the bigger picture in mind

• Analytical Problem‑Solving:
You’re comfortable working with data, surfacing insights, and using them to inform decisions and content

• Program Leadership:
You thrive in ambiguity, drive alignment across teams, and bring structure to fast‑moving initiatives

• Collaboration & Influence:
You’re a relationship‑builder who can influence outcomes across functions without formal authority

The base salary range for this position is $170,000 – $195,000 a year. The base salary ultimately offered is determined through a review of education, industry experience, training, knowledge, skills, abilities of the applicant in alignment with market data and other factors. This position…