Director of Membership Programs

Title:

Director of Membership Programs

Schedule Format

- Location:

Hybrid
- San Francisco

Pay Information:

Salary Range:$125,547 - $137,000

The Director of Membership Programs leads the strategy and growth of KQED's on-air, third-party, and emerging membership fundraising channels. This role manages a portfolio that includes on-air fundraising, matching gifts, vehicle and real estate donations, and other third-party programs, while identifying and testing new opportunities to grow membership revenue.

This is a strategy and growth role with responsibility for evaluating the performance and potential of each fundraising channel, determining where KQED should invest, improve, scale, or shift resources, and building a disciplined pipeline of new tests and initiatives. The Director develops business cases, establishes goals and measures of success, manages key vendor relationships and contracts, and uses performance data to make recommendations about the future of the portfolio.

The Director supervises the Fundraising Manager, who leads the day-to-day planning and production of KQED's radio membership drives and year-round on-air fundraising calendar, as well as a NABET-represented staff member who manages the day-to-day operations of KQED's current third-party fundraising programs. The Director sets strategy, priorities, and revenue goals across both areas and is accountable for overall performance.

This role works closely with colleagues across Membership, Development, Product, Data and Analytics, Programming, Content and Donor Services to ensure fundraising channels work together to grow revenue, acquire new members and strengthen long-term donor relationships.

The ideal candidate is analytical and entrepreneurial, with experience growing or improving fundraising programs. They are comfortable testing new ideas, making decisions with imperfect information, managing external partners, and translating data into clear recommendations. They are also a collaborative leader with a strong commitment to public media and KQED's mission.

KQED envisions a public media organization with a culture that centers on human dignity, equity, and belonging. This will enable us to better serve and reflect the Bay Area through diverse and inclusive storytelling.

We value the contributions of marginalized people in society — including Black, Indigenous, and all people of color, people with disabilities, and LGBTQIA+ people — and we believe that these communities must be centered in the work we do, and we strongly encourage members of these communities to apply.

KQED Code of Ethics
https://www.kqed.org/about/code-ethics

KQED provide citizens of Northern California with a community-supported alternative to commercial media. We provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone and engage audiences to share their stories. We help students and teachers thrive in 21st-century classrooms, and take people of all ages on journeys of exploration- exposing them to new people, places and ideas.

This role will work hybrid between working in KQED's newly renovated headquarters and working remotely.

• Own the strategy, growth, and performance of KQED's portfolio of third-party and emerging membership fundraising channels.
• Supervise and support the NABET-represented staff member responsible for the day-to-day management and administration of KQED's existing third-party fundraising programs.
• Manage key vendor and partner relationships, including contracts, performance expectations, and service levels.
• Evaluate existing programs, including vehicle and real estate…